Axon To Support Sony's IP Live Production Showcase At IBC

Axon Digital Design is to use its Cerebrum control and monitoring platform to boost Sony's IP Live Production Showcase at IBC 2018.

The showcase, delivering both HD and 4K, will see Cerebrum seamlessly switching SMPTE ST-2110 IP signals by interfacing with Sony NS-BUS protocol.

The Cerebrum control and monitoring platform provides comprehensive and robust 3rd party device control. Through a powerful and user-friendly GUI, Cerebrum streamlines workflows and removes engineering bottle-necks, enabling operators to undertake complex tasks with ease.

"We are proud to collaborate with Sony to unlock the full potential of IP," said Karel van der Flier, Axon's CCO. "We fully support the latest industry standards including NMOS IS-04 and IS-05 and with Cerebrum we are able to shield operators from complexity within IP environments - simplifying workflows to save both time and production costs. We are delighted to demonstrate the real value and power of our solution with Sony at IBC."

Adopted by numerous broadcasters and OB companies worldwide, Cerebrum has been at the heart of recent major sports events including the FIFA World Cup, The Open, the Asian Games and NEP's landmark fully-IP production of Wimbledon where it managed a unified IP workflow. It has also been selected by French broadcaster TF1 and UK's ITV as the nerve centre for Europe's most modern network of regional news centres.

Cerebrum will be demonstrated at Sony's Stand (13.A10) in the Elicium Hall or with the Axon team on Stand 10.A21.

IBC 2018 takes place at the RAI in Amsterdam from 14-18 September.

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