Broadcast News

Bookmark and Share

ATP Media Appoints Liquid Media Hub As Content Services Partner

News Image
Liquid Media Hub has been announced as the new content services partner of tennis organisation ATP Media.

ATP Media, the global sales, broadcast production and distribution arm of the ATP World Tour, has appointed the company to supply a full range of content services. The services include ingest and digitisation of a large archive of historical footage, as well as file-based content services such as QC and standards conversion, with the potential to include VOD processing and international deliveries.

Announcing the partnership, Liquid Media Hub Managing Director Gary Edwards said: "We are delighted to be working with ATP Media. Liquid Media Hub's wealth of experience in the full gamut of media services means that we are a great fit for ATP Media's content services requirements.
"In partnership with ATP Media, we have devised a multifaceted workflow with a strong quality control ethos. This will allow us to deliver a robust supply chain that maximises the potential of ATP's huge archive of premium content."
Shane Warden, Director of Broadcast and Technology for ATP Media, commented: "We are looking forward to working with Liquid Media Hub, who understand our commitment to preserving the heritage of the ATP World Tour, and are able to meet our high standards relating to handling and ingesting some of the oldest assets in the ATP archive, using their state-of-the-art facilities."
The ATP World Tour has amassed a vast archive of historical tennis footage and ATP Media already has a market-leading digital archive site which makes match and non-match action available to rights-holders and third parties.
The first project Liquid Media Hub is to undertake will be the preparation, ingest and digitisation of additional match action dating back to 1990, which will add an additional 400 hours of content to the archive site. This includes tennis legends such as Andre Agassi, Boris Becker and John McEnroe, as well as action of the current top players first breaking onto the ATP World Tour.
Liquid Media Hub recently upgraded its tape-cleaning capabilities with the purchase of a new Indelt TC-Matic Betacam tape cleaner, which has been put into immediate use for cleaning the first batch of tapes from ATP Media's archive. The machine identifies physical defects on the tape surface, and also cleans the tape with the aim of removing as many flaws as possible prior to ingest.
"The TC-Matic is one of the leading machines of its kind and is a key component in ensuring that the final digitised files are of an optimum quality, by reconditioning and rigorously cleaning the tape prior to ingest," explained Mr Edwards. "Acquiring it further enhances the restoration and ingest services Liquid Media Hub is able to offer to ATP Media and to all of our clients."

Top Related Stories
Click here for the latest broadcast news stories.

IBC2017: At The Core Of Global Media And Digital Industry Trends
With its Digital Tech Hub, Qvest Media is encouraging the exchange of global trends between the media and broadcasting industry at this year's IBC Sho
ATP Media Distributes 1080p50 HDR Test Feed At Next Gen ATP Finals
ATP Media has successfully produced and distributed a 1080p50 HDR test feed at the recent Next Gen ATP Finals in Milan. The Next Gen tournament is the
Arquiva Serves World Class Communications For Tennis Masters
A company that provides much of the infrastructure behind television, radio and wireless communications in the UK and has a growing presence in Irelan
Pip Studios Expands Into Access And Transcription Services
Pip Studios, part of Molinare Creative Group, has expanded into access and transcription services. The company has harnessed its unmatched expertise i
ATP Media Selects M2A CONNECT
M2A Media has announced that ATP Media has chosen M2A CONNECT to power the delivery of its live tournament feeds. ATP Media required a solution to aut
AP Selects Custom Consoles Media Wall Monitor-scape For HD Media Hub
World leading news agency, the Associated Press (AP) has chosen a large Custom Consoles 'monitor-scape' video display support system and Module-R desk
Sohonet To Integrate Signiant Media ShuttleT Into Sohonet Hub Service
Sohonet has announced that it will integrate Signiant's new Media ShuttleT software into its customer portal and file exchange solution. The powerful
Wazee Digital Media Hub Launched
Wazee Digital has launched Wazee Digital Media Hub, a centralised, web-based system that enables host broadcasters to capture live moments and make th
TNS MediaMarket Becomes Kantar Media
One of the world's largest insight, information and consultancy networks, has announced that the media assets of TNS, KMR Group and BMRB Media will co
UTV Media Announces Acquisition Of Simply Zesty
A successful media company in the UK and Ireland incorporating Radio, Television, New Media and Publishing has revealed that they have bought a social
Ascent Media Unveils Plans For London Based Media Centre
Ascent Media has unveiled plans for its new state-of-the-art Media Centre to be built in its central London facility. The Media Centre will provide in
Liquid Media Hub Invests In PMC Speakers
Liquid Media Hub has installed a combination of speakers in all three of its audio production suites. The installation includes a combination of PMC t
Red Bee Media Provides OTT Services For Spring Media
Red Bee Media has announced it provided OTT services for rights owner Spring Media to create subscription-based online access to live and pre-recorded
BT To Offer Sony Ci Products
UK telecoms company BT’s Media IP Nexus network is to offer Sony Media Cloud Services’ Ci products, following a collaboration between the two groups.
Red Bee Media Launches Down Under
Red Bee Media has announced the launch of Red Bee Media Australia. This will include, subject to finalisation of contracts, opening a state-of-the-art