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Imagine Communications To Feature At SMPTE 2015

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Imagine Communications is to showcase its cloud-deployable integrated channel playout and transcoding technologies at SMPTE 2015. Representatives of the company will also present a paper exploring the challenges associated with UHD operations in SDI/IP hybrid environments at the annual event, which this year takes place in Hollywood, California, October 26–29.

At SMPTE 2015, Imagine Communications will highlight recent technology innovations that are advancing the capabilities of media industry professionals to move, manage and monetize video content. Recently, the company introduced a number of new products and solutions from its networking, playout and distribution portfolios to deliver new functionalities and cost efficiencies by leveraging industry standards and expanding the boundaries of existing performance and quality benchmarks.

"The SMPTE conference is one of the seminal technology events in the media and entertainment ecosystem, an annual meeting of some of the greatest minds in this venerable but rapidly evolving industry," said Steve Reynolds, chief technology officer, Imagine Communications. "As a proud SMPTE member and committed supporter of its standards and policies for several decades, Imagine Communications is leading the charge of helping media companies reach new levels of agility and efficiencies through the measured and managed transition of broadcast operations to flexible and open next-gen environments."

At IBC2015 in Amsterdam last month, Imagine Communications demonstrated how it can help media companies seamlessly transition to next-generation technologies at their own pace and with a focus on operating hybrid networks to preserve and extend today's investments in baseband technology. The company will revisit this theme at SMPTE 2015.

Imagine Communications' Randy Conrod, and Nigel Seth-Smith of Semtech, will co-present the paper 'UHD in a Hybrid SDI/IP World' on Tuesday 27 October, at 9.45am. The paper provides information and insight to assist media companies planning to introduce UHD-1 services using hybrid SDI/IP environments. The presentation and paper highlight how media professionals can overcome challenges associated with delivering UHD services as they transition to next-gen technologies.

Imagine Communications will also showcase the capabilities of SelenioFlex File, its file-to-file media processing solution, designed to meet the evolving needs of the media and entertainment industry. Utilising the Zenium workflow manager, SelenioFlex File provides a comprehensive catalogue of technologies and solutions that can be dragged and dropped into a visual environment to streamline the production process. It supports a range of formats with superior quality for post-production, archive and multiscreen distribution applications. The latest release of SelenioFlex File includes support for Apple ProRes, HEVC UHD Main 10 and Interoperable Master Format (IMF) file-based transcoding to enable UHD on-demand workflows.

Imagine Communications will also demonstrate Versio, the cloud-deployable integrated channel playout solution. The solution enables media companies to accelerate the launch of new services, such as specialty and popup channels, ensure business continuity, reduce infrastructure costs and virtualise master control.

Also at SMPTE 2015, Imagine Communications, in conjunction with Arista Networks, will demonstrate how its Magellan SDN Orchestrator manages production-quality video switching in an SMPTE 2022-6 environment.


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