Broadcast News
05/10/2026
LITE Launches Nationwide Search For Gen X Announcer
LITE has unveiled a nationwide announcer search, opening the door for Malaysians aged 40 and over to step behind the microphone and showcase their ability to connect with listeners.
The initiative marks the first announcer search in the station's history and aims to find fresh voices who can offer new perspectives and engaging, everyday conversations.
LITE Brand Manager, Soraya Kee, said: "LITE's target audience is Gen X, and our aim is always to create an experience that feels familiar and relatable to our listeners. As we look for our next announcer, we want to discover someone who can bring that same sense of connection through their own personality and experiences."
The drive underscores LITE's commitment to content that resonates through authenticity, shared life experiences and relevance to its audience's daily lives.
Entries are open from 1 to 9 October 2026. Applicants should submit an audition video via WhatsApp to 016-510 8888, using the hashtag #TheGenXFactor and including their name and IC number. Shortlisted candidates will be invited to the next stage at the LITE studio in Bukit Jalil, Kuala Lumpur, running from 10 to 23 October 2026.
Announcer Search Details:
- Eligibility: Malaysian citizens aged 40 and above, nationwide
- Entry Period: 1–9 October 2026
- Submission: Audition video via WhatsApp at 016-510 8888
- Shortlisted Sessions: 10–23 October 2026
- Location: LITE studio, Bukit Jalil, Kuala Lumpur
For more information and updates, tune in to LITE and follow the station’s official social media channels.
The initiative marks the first announcer search in the station's history and aims to find fresh voices who can offer new perspectives and engaging, everyday conversations.
LITE Brand Manager, Soraya Kee, said: "LITE's target audience is Gen X, and our aim is always to create an experience that feels familiar and relatable to our listeners. As we look for our next announcer, we want to discover someone who can bring that same sense of connection through their own personality and experiences."
The drive underscores LITE's commitment to content that resonates through authenticity, shared life experiences and relevance to its audience's daily lives.
Entries are open from 1 to 9 October 2026. Applicants should submit an audition video via WhatsApp to 016-510 8888, using the hashtag #TheGenXFactor and including their name and IC number. Shortlisted candidates will be invited to the next stage at the LITE studio in Bukit Jalil, Kuala Lumpur, running from 10 to 23 October 2026.
Announcer Search Details:
- Eligibility: Malaysian citizens aged 40 and above, nationwide
- Entry Period: 1–9 October 2026
- Submission: Audition video via WhatsApp at 016-510 8888
- Shortlisted Sessions: 10–23 October 2026
- Location: LITE studio, Bukit Jalil, Kuala Lumpur
For more information and updates, tune in to LITE and follow the station’s official social media channels.
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