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04/04/2024

Atlona Appoints Regional Technical Specialist And Trainer

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Atlona, a Panduit company, is continuing to ramp up its training program with the hiring of Dan Williams as Regional Technical Specialist and Trainer.

Dan brings more than 20 years of AV systems design and technical engineering experience to the newly formed role, which will primarily focus on training Atlona partners in various forms. He reports to Adam Griffin, Director of Sales and Business Development, North America.

Dan's AV pedigree runs deep, taking on roles of increasing responsibility with well-known AV brands over two decades. Most of these experiences found him in customer-facing roles that benefited from his technical knowledge, expertly guiding integrators, consultants and occasionally end users through the systems design journey. He also gained considerable sales engineering experience over the years, working closely with internal sales teams and their customers to develop and program solutions that properly addressed each customer’s needs.

Dan will work closely with the North American training team and provide training services online, in the field, and at Panduit's headquarters in Tinley Park, Illinois. The Tinley Park Experience Centre offers hands-on training of Atlona products and systems across their core areas of collaboration, connectivity and control. He will also support Atlona's sales operation through his sales engineering expertise, but is most excited about applying his technical knowledge to Atlona's evolving training initiatives.

"Training is a critical function of our industry because it never stands still," said Williams. "There is a constant flow of new products coming to market, and the shift to hybrid learning and workplace experiences has fundamentally changed the ways that people design, install and use AV systems. The ability to gain education on how AV, USB and control systems come together to solve problems is of great significance to the AV and IT integration community."

Dan anticipates that virtual training options will continue to increase, though he sees strong value for customers who opt to attend courses in the Experience Centre. "This is an interesting space that offers an opportunity to observe and touch all of our products," said Williams. "That experience is invaluable to customers who are learning their way around AV over IP environments for example, or have particularly large installations on the horizon."

atlona.com
VMI.TV Ltd

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