Broadcast News

Bookmark and Share
27/07/2017

Source Digital For Debut Of IBC's Startup Forum 2017

News Image
Leading technology and service provider specializing in monetization strategies around digital content, Source Digital, has been selected to participate in the IBC 2017 Startup Forum.

In this new addition to IBC, the Startup Forum event will bring together digital media startups with 400+ media executives, investors and press from 20+ countries.

As part of its participation, Source Digital will present how its SourceSync.io platform enables viewers to intuitively and instantly discover and access related experiences while viewing programming on any device - smart phone, tablet, computer and traditional TV.  

Hank Frecon, CEO, Source Digital, said: "Following a stellar exhibition at NAB 2017, Source Digital has experienced tremendous recognition and growth through collaboration with companies focused on new forms of content monetization in North America.

"The opportunity to participate in this international event will allow us to gain additional exposure to help us shift that momentum into a more global marketplace, continuing to demonstrate change in the way brands and content can engage their consumers by leveraging everyday behavioral trends."

Effectively integrating advertising, marketing and customer data is a barrier for many trying to discover new methods for monetizing content. At the IBC Startup Forum, Source Digital will discuss exciting ways content owners and brands can utilize its SourceSync.io platform to activate "in the moment" viewer engagement and monetization strategies for omni-screen viewing.

This venue will also allow Source Digital to explore new business opportunities in advertising and branding that stem from a range of capabilities that include content as a storefront for monetization, brand and product engagement, second level story lines, content discovery and more. The company will also discuss its patented solutions that enable a range of user engagement capabilities.

Established as an open platform strategy, SourceSync.io seamlessly interfaces with any existing asset management system, production or postproduction data source to virtually sync it with new data for alignment at any moment in time within the content. By creating an extended sync database to the content, the user engagement remains evergreen for the content's entire lifecycle allowing perpetual discovery and even consumer contribution.

This includes use of advanced cognitive capture and alignment resources allowing an unlimited amount of data to be structured and stored against any frame of video. In addition, these stores of captured metadata can be leveraged across traditional TV, film, OTT and OVP platform delivery, including use of the emerging Dolby AC-4 ATSC standard for personalization and content discovery.

The IBC Startup Forum, in association with Media Honeypot, takes place during IBC - the world's leading media and entertainment technology show - at the RAI Amsterdam on September 17, 2017.

In addition to presenting to media houses and investors, the event will include a series of keynote presentations, panel sessions, networking and pitching.

The pitching competition will provide a platform for selected participants to pitch their business ideas to industry experts and receive direct feedback from an expert in a one-on-one session. Five finalists will pitch on stage, with the winner receiving a cash prize.

sourcedigital.net
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

23/07/2021
Production News : Salford Announced As New Home Of 'BBC Children In Need'
Two of the BBC's biggest annual events, 'BBC Children in Need' and 'Comic Relief', have found a new home in Salford. The events, which broadcast on BB
28/07/2021
Blackbird Enhances Investor Benefits With New Trading
Blackbird plc is set to offer more benefits to investors as it begins trading on the OTCQX Best Market. The developer is now trading the Company's Ord
28/07/2021
Tolka Expands Range With New Addition
Tolka has strengthened its offering for the broadcast media market with the launch of a new system. The developer of media-related telecommunication p
28/07/2021
Production News : 'The Great House Giveaway' Returns With New Presenter
BAFTA award-winning series 'The Great House Giveaway' is set to return to TV screens with a new host. Property expert Tayo Oguntonade joins the hostin
28/07/2021
Magewell Announces New Multi-Device Management Software
Magewell has unveiled its new multi-device management software Magewell Cloud ahead of its expected launch later this year. Available free of charge f
22/07/2021
Hawk-Eye Welcomes New CEO
Current Chief Operating Officer, PGA European Tour and Ryder Cup, Rufus Hack has agreed a deal to become the new CEO of Hawk Eye Innovations Ltd. Rufu
22/07/2021
New Mo-Sys Office Supports Virtual Airplane Project
An ambitious virtual production project featuring an airplane has been completed at Mo-Sys™ Engineering's new Onset VP Services office based in Los An
22/07/2021
Cerberus Expands IO Software With New Integration
Cerberus Tech Ltd has announced a new expansion of its software based live IP video switching platform, IO. IO, a point-to-point, or point-to-multipoi
26/07/2021
Nexstar Media Group Finds New CFO
Nexstar has appointed a new Chief Financial Officer to oversee the monetary aspects of the business. Experienced industry professional Lee Ann Gliha w
27/07/2021
Carstage's Permanent Virtual Environment Facility Opens In New York
A landmark new virtual environment facility has been opened in Long Island City, New York. Carstage has launched its first purpose built state-of-the-
27/07/2021
Robe Lights Up Six60's Landmark New Zealand Concert
A landmark musical performance at Auckland's Eden Park stadium has been supported with some Robe solutions. Local New Zealand band Six60 became the fi
27/07/2021
TVU Networks Names New Northwest Regional Accounts Manager
TVU Networks has targeted further growth in northwestern America with a key appointment. Douglas Russell joins the team as the new Northwest Regional
27/07/2021
Cobalt Iron Compass® Qualifies For New Patent
Cobalt Iron Compass® has cemented itself as one of the industry's leading technologies with a new patent. The company was issued U.S. Patent 11063907
27/07/2021
Wooden Camera Introduces New Blackmagic Kits And Accessories
Wooden Camera's Blackmagic Pocket Cinema Camera 6K Pro has been boosted with the launch of exciting new kit and accessories. Now shipping, the additio
27/01/2020
Ross Video Upgrades Ultrix Routing / AV Processing Platform
Ultrix, the routing and AV processing platform from Ross Video, was first announced at NAB 2016. The 1RU and 2RU versions (Ultrix-FR1 and Ultrix-FR2)