Playbox Technology To Debut TrafficBox At NAB

PlayBox Technology is to debut TrafficBox, its full-blown traffic management system, at NAB2007, which will be available for immediate delivery.
This major expansion to the PlayBox range complements the existing products to complete a full TV and Internet broadcast transmission workflow. With all parts supplied from one vendor, users can benefit from powerful system integration features and have the confidence and convenience of a single source for all support. Owners also profit from the low cost – setting a new price-point for complete traffic management, and allowing many smaller users to take advantage of the features to streamline their business.
Targeted at broadcasters who need business management solutions, TrafficBox has all the features required for programme planning, traffic scheduling and advertising sales operations. When integrated with the PlayBox automation system, TrafficBox allows new and existing broadcasters to achieve a more efficient workflow. And, as with other PlayBox products, TrafficBox runs on a PC to make a highly cost-effective solution.
TrafficBox is designed for fast delivery and to be quickly up and running. It can be downloaded and installed via the Internet, and then remotely configured by PlayBox support staff. On-line training and support are also available over the Internet, so that PlayBox can swiftly be brought into action to immediately start providing its services.
"PlayBox Automation by default interfaces to many third-party traffic management systems such as IBMS, Sintec Media’s ONAIR, BTS, and more, but the price of these systems was too high for many of our customers. TrafficBox changes that. It should be affordable for everyone. TrafficBox was the last item PlayBox Technology needed to complete our PlayBox suite of transmission equipment all running on standard platforms," said Vassil Lefterov CEO, PlayBox Technology Ltd.
(DS/SP)