SMPTE Launches 110th Anniversary Campaign

SMPTE has launched its 110th Anniversary Campaign, a fundraising initiative designed to celebrate the Society's history while investing in strategic programs that will support the future of media technology.

The campaign will fund initiatives across SMPTE's Standards, Education and Community programs, with the goal of expanding technical knowledge, supporting industry talent development and strengthening collaboration across the global media technology community.

"As we ring in our 110th anniversary year, there’s a lot to celebrate and a lot of work still to be done," said SMPTE President Rich Welsh. "Our industry is evolving at an unprecedented pace, from AI-driven and cloud-based workflows to new approaches for content creation, distribution, and even authenticity—making SMPTE’s role more vital than ever. This campaign represents a commitment to investing in initiatives that strengthen the foundations of our industry and ensure SMPTE continues to support current and future generations of media technologists."

According to SMPTE, the campaign is intended to position the organization for its next century by supporting programs that broaden access to technical knowledge, expand access to industry standards and encourage responsible innovation in areas including artificial intelligence and emerging technologies.

Campaign funding will also be directed toward developing future industry leaders, strengthening engagement across local and global SMPTE communities, and ensuring the organization remains equipped to address the changing needs of the media technology sector in the years ahead.

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