Broadcast News

Bookmark and Share
24/02/2023

Rohde & Schwarz To Lead Live Demonstration Of 5G Broadcast

News Image
Rohde & Schwarz is leading a unique live demonstration of 5G Broadcast at Mobile World Congress 2023 (stand 5A80, Fira Barcelona, 27 February – 2 March).

This end-to-end proof of concept, staged in co-operation with technology partners including Qualcomm Technologies, Inc., Spinner, Cellnex, Ateme and the Academy of Broadcast and Science (ABS) in China, will see a broadcast stream transmitted across the city, showing its value as a means of delivering media and multicasting data.

Transmitting to smartphone form factor powered by Qualcomm Technologies, R&S will show how 5G Broadcast provides exciting new business opportunities for network operators, exclusive content providers/owners and OEMs. As well as empowering new media services like nation-wide and localized exclusive live media to mobile devices, it also opens up valuable new services for unparalleled In-Venue and In-Car customer experiences.

The next era of broadcasting is also committing to a safer connected world with public safety features during critical situations where it simplifies the relationship between citizens and public authorities.

5G Broadcast - a native 3GPP standard, has been recently a major topic within ITU-R to be endorsed as a new worldwide DTT standard. A universal recommendation that will ease the regulatory adoption around the globe. The new broadcasting technology will not require necessarily cellular bandwidth as it uses broadcast transmission and is capable of being received by mobile devices with no SIM. It brings broadcast and multicast capabilities with high spectral and energy efficiencies, contributing to a future sustainable broadcasting world.

"This has the potential to transform the way content services are delivered, without compromising existing mobile cellular communications," said Manfred Reitmeier, VP broadcast and amplifier systems at Rohde & Schwarz. "These are key messages for the decision makers from around the globe at Mobile World Congress and, working with our valued partners, we are excited to showcase 5G Broadcast and its capabilities, ready for commercial roll-out."

The demonstration will run continually throughout Mobile World Congress 2023. See 5G Broadcast, and other R&S solutions for mobile communications, at stand 5A80.

www.rohde-schwarz.com
VMI.TV Ltd

Top Related Stories
Click here for the latest broadcast news stories.

16/04/2024
EMG / Gravity Media Announces New US Leadership Team
EMG / Gravity Media have announced a new US leadership team following the merger. These strategic appointments underscore the company's dedication to
10/04/2024
Witbe Announces New ABR Stream Analysis Technology
Witbe has announced its new ABR Stream Analysis technology. Officially debuting at the 2024 NAB Show, Witbe's latest offering enhances the powerful mo
22/11/2018
EE And BT Sport Demonstrate First Live 5G Broadcast
BT Group's EE and BT Sport have demonstrated the first live broadcast with remote production over 5G – an approach BT Sport will use to increase the c
18/10/2006
First Consumer Trial Of Broadcast Mobile TV In Ireland Announced
O2 and Arqiva have announced the first consumer trial of broadcast mobile TV in Ireland. Beginning in December 2006, the trial plans to include the li
09/04/2024
Dalet Appoints New CEO
Dalet has announced Santiago Solanas as its new Chief Executive Officer (CEO). Santiago brings a wealth of experience from a 30-year career at leading
09/04/2024
GatesAir To Introduce New Intraplex Software Release
GatesAir is to introduce a new Intraplex software release to help broadcast networks and content syndicators efficiently manage local ad insertions th
08/04/2024
OOONA Announces New Collaboration
OOONA has announced a new collaboration involving The POOOL, AVTpro and ProZ.com. ProZ.com, founded 25 years ago by a translator, aims to empower lang
23/08/2007
Mobile Multimedia Content Under Spotlight At IBC
Trends in the consumption of multimedia content on mobile devices will be put under the spotlight in the Business Briefing programme from 8 - 9 Septem
02/03/2018
Range Of Full-Scenario 5G Wireless Product Solutions Released By Huawei
Huawei has released a whole range of full-scenario 5G wireless products at the 2018 Mobile World Congress (MWC). The products support all 5G frequency
25/03/2009
OmniBus iTX Mobile Helps Broadcasters Deliver To New Audiences
OmniBus iTX Mobile Helps Broadcasters Deliver To New Audiences OmniBus Systems, an award-winning provider of comprehensive broadcast automation, conte
18/01/2011
3rd Space Partners China TV On Mobile Advertising
The Mobile Division of Chinese Central Television with its exclusive mobile advertising partner 3rd Space, has announced that it is 'open for business
18/08/2009
Last Chance To Exhibit In The Mobile Zone At IBC 2009
Now in its fifth year, the Mobile Zone has continued to develop to reflect IBC's global reach and influence. The Mobile Zone provides a unique opportu
16/09/2008
Envivio To Enable Higher Definition Mobile TV
Envivio Inc., the leading technology provider of IP video convergence encoding solutions from mobile to HD, today announced that the performance of it
11/05/2005
Neon Broadcast's new HD mobile unit features UK's first Kahuna multi-format switcher
The first Snell & Wilcox SD/HD Kahuna production switcher to be installed in the UK is at the heart of the newest mobile truck in Neon Broadcast Servi
11/02/2009
Discretix, DiBcom & Expway Demonstrate Complete Mobile TV Reference Design At 2009 Mobile World Congress
Three leaders in the burgeoning Mobile TV market - DiBcom, Expway and Discretix - has announced the debut of an end-to-end, standards-based Mobile TV