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27/03/2006

Zone Vision and Juice Mobile take Troma films to mobile

Zone Vision Network’s new mobile media division, Zone Mobile, has signed a deal with Juice Mobile to distribute material from Lloyd Kaufman's Troma films through mobile devices.
The deal was announced by Tanya Gugenheim, Chief Business Development and New Media Officer, Zone Vision Networks Ltd.
The deal will feature a series of clips from the highly original independent Troma studio, which will be available for download via the soon to launch Horror Channel WAP site from mid-April, on //www.4rfv.co.uk/link-error.aspx or by texting the word HORROR to 83239.
Troma cult classics are some of the highest rated on Zone Vision's successful Horror Channel including ‘Hellblock 13’ and ‘Mother’s Day’.
Clips offered through the deal will include ‘Troma's Goriest Moments’, ‘Super Tromettes XXX’, ‘Before They Were Famous’, ‘More Gore’ and ‘Troma's Edge TV’. All clips will be up to two minutes in length and will be repurposed for mobile distribution.
The material will be available on The Horror Channel's WAP site, along with additional horror material from top titles, short films, B-Movie classics, biographies and documentaries.
Tanya Gugenheim said: "Zone Vision continues to be at the forefront of new media trends. Due to the popularity of these classic cult titles on The Horror Channel, it’s great that viewers are now able to download this material directly on to their handsets. We are delighted to be working with Juice Mobile and Troma, two of the most exciting and innovative brands around today. This significant announcement confirms our position as one of the leaders in the international mobile arena."
(GB)
VMI.TV Ltd

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