Pixel Power Affirms Commitment To Industry Movement

Pixel Power has joined an industry movement dedicated to overcoming the challenges of low-latency video streaming.

The company has become the latest to join the SRT Alliance, which aims to overcome the challenges of low-latency live streaming by supporting the collaborative development of SRT (Secure Reliable Transport), the fastest growing open source streaming project. SRT is a free open source video transport protocol and technology stack originally developed and pioneered by Haivision, which enables the delivery of high-quality and secure, low-latency video across the public internet.

This commitment helps support Pixel Power's flexible solutions for master control playout with fully integrated graphics and branding.

"We have fully integrated Open SRT into our StreamMaster integrated playout software," said James Gilbert, CEO of Pixel Power. "SRT does what its name suggests – it provides a secure way to transport content over the public internet, minimising the effects of packet loss and other impacts on the circuit. That is why it has rapidly become a mainstay of online connectivity for professional video. As a codec-agnostic standard, it gives Pixel Power complete flexibility to match our solution to the requirements."

StreamMaster is a suite of software products that allow a user to build master control playout and automation solutions to their precise needs. Expanding on Pixel Power's 30-year history in premium quality broadcast graphics and branding, it includes pre-packaged offerings for specific tasks like branding and promos, or allows the user to configure up to a complete channel playout system. StreamMaster is software-defined and can be deployed on-premise, in a data centre or in the public cloud, using the same software, same licence and with identical performance.

"By joining the SRT Alliance, Pixel Power is part of an industry movement to improve the way the world streams video," added Suso Carrillo, Director of the SRT Alliance for Haivision. "This provides active support to the movement for the world's biggest broadcasters and enterprise streaming workflows, recognising it as it becomes the de facto standard for low-latency internet streaming."

The SRT Alliance was founded by Haivision in April 2017 and already has more than 500 members.

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