Broadcast News

Bookmark and Share
05/03/2020

Primestream Releases Creative Bridge Solution

News Image
Primestream has released its Creative Bridge solution for unifying content creation workflows.

As an add-on to Primestream's Xchange web-based media management platform, Creative Bridge allows all members of the content creation team to access any creative tool — Adobe Creative Cloud, Apple Final Cut Pro X, DaVinci Resolve, and Avid Pro Tools.

"Creative teams today want to be more connected and have greater visibility and better unification of the overall workflow, as well as the reliability and security essential to modern media production," said Namdev Lisman, executive vice president of Primestream. "Creative Bridge addresses all of these requirements, enabling accelerated workflows, boosting collaborative capabilities, and improving visibility into media. Establishing convenient and intuitive connections between users and creative tools, this new solution brings greater efficiency and productivity to content creation in any organization."

With the addition of Creative Bridge, producers, editors, graphic designers, visual effects artists, and other creatives gain access to multiple creative tools through a single easy-to-use application. Because all projects and assets within the Xchange platform are connected, users can access those tools seamlessly with Creative Bridge. Additionally, team members can register new assets into the MAM/PAM with rich metadata and organizational folder structures. Personnel across the organization gain greater visibility into media and can quickly search, import, and register managed media.

"Creative Bridge benefits anyone working in creative services," added Lisman. "With better visibility and a much closer connection between managed media and creative tools, teams can work more efficiently with media and collaborate more closely in producing compelling content." Primestream will showcase Creative Bridge for MAC OS systems at its 2020 NAB Show Booth SL2605.

primestream.com
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

28/09/2017
Aspen Media at SoundPro 2017
Broadcast and Live audio distributor Aspen Media is showing for the first time in the UK the latest products from DirectOut and JLCooper at SoundPro i
21/09/2017
Panasonic Collaborates With Berlin Phil Media
Panasonic has collaborated with Berlin Phil Media to construct new UHD-HDR production facility in the Berliner Philharmonie. As part of the collaborat
14/03/2017
Really Creative Media Adds To Team
Really Creative Media has expanded its team with the appointment of motion designer Alex Vipond. Vipond will support the company's fashion and music c
20/02/2020
Tightrope Media Systems Launches Powerful New Software Version
Tightrope Media Systems has launched a powerful new software version for its highly-acclaimed Cablecast Community Media broadcast automation, playout
10/04/2017
Really Creative Media Delivers For The Wedding Singer
Really Creative Media has helped to deliver a visual experience for the first UK tour of The Wedding Singer. The show, which takes in 33 cities on its
09/12/2019
Tal Yarden Selects disguise gx 2 Media Servers
When Tal Yarden created the projection design for 'Network' on Broadway he selected disguise gx 2 media servers to drive the video-intensive environme
09/12/2019
NEP Group's Lisa Heidel Promoted To SVP, Global Media Solutions
NEP Group has announced that Lise Heidal, Managing Director of NEP Norway AS, has been promoted to SVP, Global Media Solutions. In her new role, she w
15/09/2017
Blend Media Appoints Platform Communications As Global Agency
Blend Media, a leader in next generation immersive video and virtual reality (VR), has announced the appointment of media and entertainment specialist
15/09/2017
Recognising Risks and Closing Gaps: Qvest Media Launches QM Cyber Security
With the introduction of its new business unit "QM Cyber Security", Qvest Media offers holistic cyber security services and corporate IT solutions. Th
15/09/2017
Vidispine Launches Cloud-Based Media Services Platform at IBC
Vidispine has announced that it will be launching a cloud-based media services platform, Vidinet, at IBC. Vidinet is a bolt-on offering that can be ad
15/09/2017
Media Burn 'Turns Up The Heat' With Cinedeck ZX
Chicago-based video conversion and archiving company MEDIA BURN has "substantially increased" its output capabilities with the recent addition of a Ci
12/09/2017
Media Links Announces New EMEA Partners
Media Links has named five new authorised partners in Europe. As part of Media Links' Partner Programme, which was launched at IBC in 2016, the compan
11/09/2017
Big Pic Media Sets Focus On Amsterdam
A number of senior representatives from Big Pic Media will be at IBC2017 later this month to meet supply partners and customers. "Ten of the companies
06/09/2017
Cache Media Delivers For Muse At Festival
Cache Media recently supplied a Marshall CV225M 'Lipstick' minicam for Muse as part of their show at Reading Festival last month. The lipstick-sized C
04/09/2017
SMPTE 2017 Dives Into The Tech Behind Next-Gen Media
For more than a century, the people of SMPTE have sorted out the details of many significant advances in media and entertainment technology, and the p