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07/09/2016

Alpha Networks Announces Partnership With Globecast

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Alpha Networks has announced the formation of a new partnership agreement with global media solutions provider Globecast.

The deal will see broadcasters and pay-TV operators provided with an end-to-end OTT solution. The companies will demonstrate the solution at IBC2016 (Alpha Networks, Stand 5.A25 and Globecast, Stand 1.A29).

The system pre-integrates Alpha's Tucano TV back-end software platform with Globecast's OTT delivery platform to speed up time-to-market for OTT services, resulting in increased monetization through targeted advertising, VOD, and nPVR.

During the IBC2016 demonstration, Alpha Networks will be providing Tucano as well as Android and iOS applications, highlighting how operators can quickly and accurately manage VOD catalogs via the platform's user-friendly interface. The content shown on the applications will be delivered live and on-demand using Globecast's TV Everywhere solution.

Frédéric Torasso, Globecast's market manager for TV Everywhere solutions, said: "The OTT market is competitive and it's growing significantly. If broadcasters and operators want to be competitive, they need an efficient and affordable way of delivering content to any screen, anywhere in the world, with a reduced time-to-market.

"Working together with Alpha Networks, we take the complexity out of launching an OTT TV and VOD service. Utilizing our pre-integrated end-to-end solution, broadcasters and operators can seamlessly acquire, manage, and distribute OTT services on a global scale and take advantage of new revenue opportunities."

Guillaume Devezeaux, CTO at Alpha Networks, said: "Speed is critical in the broadcast and pay-TV environment. If today's operators can't get an OTT offering off the ground quickly, they lose their competitive edge in the marketplace.

"Partnering with Globecast on this end-to-end OTT solution, we make it easy for operators to provide live and VOD content on every screen. The solution has successfully been finalized and is ready for worldwide deployment."

Globecast's TV Everywhere solution is a fully customizable OTT delivery managed service and includes video transcoding, packaging, and delivery to any connected device, enabling broadcasters and operators to be agile as their service offering grows. Part of the Orange Group, Globecast has more than 20 years of experience in media management services for the broadcast industry.

The Tucano back-end platform from Alpha Networks simplifies management of subscribers/offers and content types, including VOD, live, and catch-up TV, delivered over various networks. Featuring an open CMS/CRM architecture and software as a service (SaaS) business model, Tucano ensures trouble-free deployment within any new or existing workflow. The back-end platform offers a wide range of capabilities, including content management, offer and subscription management, billing, CRM, and logistics — streamlining OTT operations.

www.globecast.com

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