Broadcast News

Bookmark and Share
08/05/2014

Twitter To Deliver Visionary Address At BroadcastAsia2014

News Image
The power of social media is undeniable, as people spend more time on social media platforms, surpassing everyday Internet activities such as checking emails. In 2013, social media activity was the most time consuming activity conducted online.

Real-time social platform Twitter has more than 241 million users globally and is available in 35 languages. Shailesh Rao, Twitter Inc's Vice President for Americas, Asia Pacific and Emerging Markets, will deliver a visionary address at CommunicAsia2014 Summit and BroadcastAsia2014 International Conference entitled 'You Matter: Asians Shaping The Pulse of the World Through Live, Authentic Conversations' to examine the role of social media and its significance in today's society.
The visionary address will be held on 18 June, 2014, at Marina Bay Sands, Singapore.
Known for his previous role in building Local Search, India, and YouTube and Display across the region for Google, Shailesh Rao, now in charge of the largest international businesses for Twitter, will highlight how social media platforms are revolutionising societies, organisations, media and next-generation consumer behaviour. More than just a reflection of people's lives, social media is now shaping political elections, global sporting events, TV shows, news, businesses, entertainment, disaster relief and all the things that matter most to consumers.
"More than half of the world's population lives in the Asia Pacific region, and social media gives them the ability to connect with each other, while enabling their voices to be heard around the world. Now, more than ever, Asian consumers have the platform and desire to shape both local public discourse and the pulse of the world.
"These public conversations, ranging from personal interests to key cultural moments, provide everyday opportunities for governments, businesses, media organisations and influential personalities to connect with people across the region.
"Thus brands and businesses who embrace the power of social media for live, authentic conversations with Asian consumers will be the leaders of tomorrow," comments Shailesh Rao.
Rob van den Dam, IBM Corporation's Global Telecom Leader Institute Business Value, will deliver the opening keynote address for the newly developed 'Digital and Social Disruptions' track on 17 June, 2014. Speaking on the topic 'Social Media and the Power of Asian Consumers', Rob van den Dam will present results from IBM's 2014 Telecom Consumer Survey, conducted across 35 countries, and share examples of how telecom operators are adopting social media to achieve their goals.
Delegates to the CommunicAsia2014 Summit, BroadcastAsia2014 International Conference and Creative Content Production Conference can expect thought-provoking tracks addressing the latest trends in social media and challenges faced by businesses, such as:

CommunicAsia2014 Summit Topics:
- Digital and social disruptions
- Tying social business and apps together
- The importance of social media compliance and why business needs social media and beyond

BroadcastAsia2014 International Conference Topics:
- The role of social media in the future of TV
- The synergies between second screen, social media and advertising revenue
- Bringing the power of Twitter to TV and more

Creative Content Production Conference Topic:
- Creating 'Social' Content to Reach Out to Connected Viewers

More than 150 C-level executives will deliver key updates and share case studies on a wide range of the latest trends and technology advancements, such as Over-the-Top (OTT), Internet of Things (IoT), enterprise mobility, Bring Your Own Device (BYOD), Ultra-High Definition (UHD)/4K, multi-screen broadcasting and many more.
"The wide range of topics covered at previous editions of CommunicAsia2014 Summit and BroadcastAsia2014 International Conference provided us with decisive information for our business, especially in recent years with the convergence of the ICT and broadcast industries," said Pierre Benoist d'Anthenay. "The conferences also gave us the opportunity to network with customers and partners."

The article is also available in Broadcast Film & Video online.

(IT/JP)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

21/06/2017
Telestream Introduces Vantage Social
Telestream has announced the creation of a solution to the growing challenge of delivering a continuous supply of compelling, high-quality video conte
12/10/2017
Media Links To Showcase New IP Media Gateway
Media Links has announced that it will demonstrate its new MDP 3020 IP Media Gateway at NAB NY 2017, Booth N624, which takes place later this month. T
31/05/2017
Big Pic Media To Exhibit At Media Production Show
Big Pic Media has announced it is to exhibit a wide range of tools for ingest, QC, transcode, encode and delivery on stand 510 at the Media Production
21/08/2017
IBC2017: At The Core Of Global Media And Digital Industry Trends
With its Digital Tech Hub, Qvest Media is encouraging the exchange of global trends between the media and broadcasting industry at this year's IBC Sho
17/09/2021
Qvest Media Develops Media Archive Infrastructure For France Télévisions
Qvest Media has developed and implemented a future-proof and centralized media archive infrastructure for France Télévisions. The world-leading system
18/05/2017
Groovy Gecko To Exhibit At Media Production Show
At next month's Media Production Show, 13 – 14 June, Groovy Gecko has announced that it will demonstrate a range of live streaming functionality. Exhi
17/05/2017
Cooke Optics Heads To Media Production Show
At the Media Production Show in London, 13 – 14 June, Cooke Optics will unveil two new lens ranges in the UK for the first time. Launched at NAB 2017,
09/05/2017
Christy Media Solutions Is At Broadcast Asia: Stand 6J4-05
Christy Media Solutions is exhibiting at Broadcast Asia for the first time this year. As a regular visitor to the show and with a growing customer bas
08/05/2017
Pixit Media Opens New Offices
Pixit Media has announced the opening of two new offices. The news follows the company's recent merger with ERA. One of the new offices is located in
03/05/2017
CHEK TV Invests In Snell Advanced Media's Vibe Solution
Canadian broadcaster CHEK TV has invested in Snell Advanced Media's (SAM) fast news production solution Vibe, which will allow it to deliver news to a
28/04/2017
New Era For VICE Media With Tata Communications
Tata Communications has announced it has been chosen by VICE Media to build a high-performance, completely cloud-based platform for global media asset
26/04/2017
Qvest Media Announces New Deal With tpc switzerland ag
Qvest Media has announced a major new contract with tpc switzerland ag, for the media technology infrastructure of the new sports, news and technology
25/04/2017
Verizon Digital Media Services Announces Partnership With Levels Beyond
Verizon Digital Media Services have announced a strategic partnership with Levels Beyond, which will see them go to market with a combined solution th
10/04/2017
Really Creative Media Delivers For The Wedding Singer
Really Creative Media has helped to deliver a visual experience for the first UK tour of The Wedding Singer. The show, which takes in 33 cities on its
07/04/2017
Snell Advanced Media Unveils SAM VIBE
Snell Advanced Media (SAM) has unveiled its new real-time News and Sports production solution – SAM VIBE. SAM VIBE allows a single team to create and