Orad To Showcase Morpho 3D 2.0 At NAB

A provider of real-time broadcasting graphic solutions, Orad, has announced that it will showcase its newest version of Morpho 3D at the 2009 NAB Show.
Orad's Morpho 3D provides all the tools needed from creation to playback in one intuitive user interface. Morpho 3D delivers an extremely user-friendly way to design graphics that contain 2D and 3D objects as well as elegantly integrate assets from third-party graphics and data applications.
Morpho 3D also supports dragging and dropping content directly from the Web browser into the graphic, comes standard with a vast number of customisable, eye-catching effects and includes two play-back controllers to accommodate sequential as well as random play-out.
Morpho 3D v.2.0. is a very rich upgrade from version 1.0 and includes a number of new features, which enhance the workflow radically. Morpho 3D now supports integration with newsroom systems and automation systems using industry-standard protocols.
Manual playback also has been enhanced by adding new page-recall functionalities that allow the user complete flexibility when recalling prepared graphics. Essential to many productions is the ability to display persistent tickers in an easy yet flexible way.
Morpho 3D offers 2D and 3D tickers, which the user effortlessly can link to a wide range of data sources including RSS feeds. The new business ticker allows the user to set up stunning tickers with animated trend indicators in moments.
Posting animated graphics on the Internet or applying them to a timeline of an editing system is a breeze thanks to Morpho 3D's ability to render clips in a variety of formats. The demand for subtitling is increasing dramatically. Morpho 3D 2.0 has built-in support for manual as well as time-code-based subtitling using industry-standard subtitling exchange formats, making it very easy to integrate with third-party content providers. Morpho 3D's turn-key ready architecture and small form factor make it a perfect solution for many broadcast applications.
For further information, visit Orad at NAB at Stand SU10517 or visit: www.orad.tv.
(KMcA/BMcC)