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02/11/2006

Red Giant Software Announces Partnership With Trapcode

Red Giant Software, publisher of a line of professional digital video tools, including Magic Bullet and Knoll Light Factory have announced a new partnership with Trapcode, a motion graphics and visual effects plug-in developer based in Sweden.
Red Giant Software will be the exclusive publisher of all seven Trapcode products worldwide. All sales, support and marketing for end users, resellers and distributors will be handled directly by Red Giant Software.
Using its engineering expertise, Red Giant Software plans to offer Trapcode’s popular Adobe After Effects plug-ins on a wider range of host applications like Apple Final Cut Pro and Avid AVX. Also, beginning in spring 2007 re-engineered Trapcode products will be available for purchase as a product box or via software download, meeting the needs of both resellers and end users.
“Red Giant is the ideal match for Trapcode, as they already publish highly esteemed software such as The Orphanage's Magic Bullet and Knoll Light Factory. The Trapcode suite will fit perfectly within the Red Giant Software line-up; delivering a wide range of useful tools for animators and editors,” said Peder Norrby, Owner of Trapcode.
“This partnership of joining core company strengths, allows Norrby to do what he does best; make new tools and Red Giant focus on what we do best; expand the potential market and provide the highest level of support,” said Andrew Little, Co-Founder of Red Giant Software.
Revamped versions of the Trapcode products are scheduled to ship in spring of 2007.
Trapcode makes software for visual effects and motion graphics. The focus is on creating robust, user friendly, affordable, and versatile products. Trapcode has seven products: Shine, 3D Stroke, Sound Keys, Starglow, Lux, Particular, and Echospace. All plug-ins support After Effects.
Red Giant Software is a San Francisco-based company that develops and distributes professional tools for digital video production. Products are available as plug-ins for popular video editing and effects applications including Adobe After Effects, Adobe Premiere Pro, and other compatible applications such as Apple Final Cut Pro. The products are based on production-proven technology developed by visual effects veterans.
(DS)
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