EAW Appoints Sound & Sales West As Manufacturer's Rep

Eastern Acoustic Works (EAW), the professional loudspeaker systems and technologies specialist, has appointed Sound & Sales West (S&S West) as its manufacturer's representative for Southern California and Southern Nevada.

The move extends EAW’s footprint in a pivotal market, drawing on S&S West’s deep dealer network and long-standing expertise across professional audio, video and lighting.

Formerly operating as Sound Marketing West, S&S West has supported the Southern California and Southern Nevada regions for more than 40 years. The firm is known for comprehensive sales support and enduring partnerships with systems integrators, consultants, dealers and rental providers.

"S&S West's reputation, market knowledge and commitment to customer relationships make them an outstanding fit for our organisation," said Mark Posgay, EAW’s Vice President of Global Sales. "As EAW continues to invest in innovative loudspeaker technologies and customer support, having a partner with S&S West’s experience and credibility will help us strengthen our presence and better serve customers throughout Southern California and Southern Nevada."

S&S West represents a curated roster of complementary audio, video and lighting brands, enabling complete technology solutions for clients. Adding EAW introduces one of the sector’s most respected loudspeaker names to its line card.

"We've always built Sound & Sales West around providing complete solutions for our customers," said Gary Lee, President and General Manager of Sound & Sales West. "EAW is a premium loudspeaker brand with an incredible legacy, and we’re excited to help tell the company's story as it continues to evolve. EAW has positioned itself to compete at the highest level, and we’re looking forward to introducing dealers, consultants and end users to everything the company has to offer."

Since joining the EAW network, S&S West's team has been briefed on the company’s latest loudspeaker platforms, software tools and product roadmap. Early demonstrations reinforced Lee's view of EAW’s positioning.