Triveni Digital Showcases NextGen TV Solutions At NAB 2026

Triveni Digital will highlight its full portfolio of NextGen TV and TV 3.0 solutions at the NAB Show 2026, focusing on helping broadcasters operationalise ATSC 3.0 and unlock new revenue opportunities.

The company said its offering combines standards expertise with field-proven technologies to support advanced applications such as emergency communications and dynamic advertising, positioning ATSC 3.0 as a platform for long-term growth.

"As the broadcast industry prepares for the next phase of growth, ATSC 3.0 is laying the foundation for new business models that will shape its future, and Brazil's adoption of the standard is pushing the boundaries of technical and business innovation even further," said Mark Simpson, president and CEO at Triveni Digital. "At the 2026 NAB Show, we'll demonstrate how our complete portfolio of ATSC 1.0, ATSC 3.0, ISDB-Tb and TV 3.0 solutions — backed by world-class local support — help broadcasters transition to NextGen TV seamlessly and unlock additional revenue."

A key focus at the show will be enhanced support for Brazil’s TV 3.0 (DTV+) standard within Triveni’s StreamScope analyzer and GuideBuilder XM platform. The company said its solutions are designed to help broadcasters validate and manage advanced services while supporting both legacy and next-generation over-the-air standards during the transition.

Triveni will also demonstrate an end-to-end NextGen TV solution for the U.S. market, integrating signalling, quality assurance, scheduling and system management tools. The platform is designed to simplify the complexity of running both ATSC 1.0 and ATSC 3.0 services while enabling new applications and monetisation models.

In addition, the company will showcase its ATSC 3.0 emergency communications portfolio, including the SkyScraper XM data broadcasting system. Developed in partnership with Digital Alert Systems and Device Solutions, the system supports advanced public warning and paging capabilities using broadcast infrastructure.

Triveni is also collaborating with Brazilian firm Mirakulo to demonstrate a dynamic advertising platform for ATSC 3.0 and TV 3.0. The solution enables targeted advertising at the receiver level based on viewer data, using Mirakulo’s AstroTV NEXT platform to deliver personalised ads via broadband connectivity.

Alongside its product demonstrations, Triveni Digital’s senior vice president of emergent technology development, Mark Corl, will speak at a NAB conference panel on the Broadcast Positioning System, addressing infrastructure requirements and future market opportunities.

The company said its presence at NAB 2026 will underline how broadcasters can transition to NextGen TV while building new, data-driven revenue streams.

www.TriveniDigital.com