Broadcast News
05/12/2025
Cinnafilm Launches Real-Time Standards Conversion
Cinnafilm has announced the immediate availability of IPx LIVE and Tachyon LIVE, which together provide broadcast-grade, real-time IP video transcoding and motion-compensated standards conversion for major live sports and events.
Built for the fast-growing live IP video market, IPx LIVE is a powerful transcode engine supporting SMPTE 2110, SRT, NDI, and TR-07/08. Integrated with Cinnafilm’s award-winning Tachyon technology, it provides artifact-free frame-rate and format conversion—even in high-motion sports— minimizing artifacts when moving between 60fps and 50fps.
Fully software-defined and infrastructure-agnostic, the solutions run on-premises, in the cloud, or hybrid with NVIDIA GPU acceleration, freeing broadcasters from rigid, aging hardware boxes while reducing costs and enabling instant scaling from anywhere.
“The explosion of live IP streams and diverse viewing devices demands a flexible, uncompromising approach to standards and protocol conversion,” said Lance Maurer, CEO of Cinnafilm. “IPx LIVE and Tachyon LIVE give broadcasters the real-time quality and scalability they need to deliver flawless experiences in the most demanding live environments.”
Key OEM partner swXtch.io has already integrated Tachyon LIVE into its cloudSwXtch platform.
“Adding Tachyon LIVE gives our customers the highest-quality conversions available while fully embracing on-demand cloud infrastructure,” said Brent Yates, CEO of swXtch.io. “It’s a game changer for live sports and event production.”
IPx LIVE and Tachyon LIVE are available immediately via the AWS Marketplace, Cinnafilm’s global partner network, swXtch.io, and as appliances from Evertz.
Visit Cinnafilm at the SVG Summit in New York, December 15-16, to see live demonstrations of IPx and Tachyon LIVE inside the cloudswXtch network from swXtch.io.
www.cinnafilm.com
Built for the fast-growing live IP video market, IPx LIVE is a powerful transcode engine supporting SMPTE 2110, SRT, NDI, and TR-07/08. Integrated with Cinnafilm’s award-winning Tachyon technology, it provides artifact-free frame-rate and format conversion—even in high-motion sports— minimizing artifacts when moving between 60fps and 50fps.
Fully software-defined and infrastructure-agnostic, the solutions run on-premises, in the cloud, or hybrid with NVIDIA GPU acceleration, freeing broadcasters from rigid, aging hardware boxes while reducing costs and enabling instant scaling from anywhere.
“The explosion of live IP streams and diverse viewing devices demands a flexible, uncompromising approach to standards and protocol conversion,” said Lance Maurer, CEO of Cinnafilm. “IPx LIVE and Tachyon LIVE give broadcasters the real-time quality and scalability they need to deliver flawless experiences in the most demanding live environments.”
Key OEM partner swXtch.io has already integrated Tachyon LIVE into its cloudSwXtch platform.
“Adding Tachyon LIVE gives our customers the highest-quality conversions available while fully embracing on-demand cloud infrastructure,” said Brent Yates, CEO of swXtch.io. “It’s a game changer for live sports and event production.”
IPx LIVE and Tachyon LIVE are available immediately via the AWS Marketplace, Cinnafilm’s global partner network, swXtch.io, and as appliances from Evertz.
Visit Cinnafilm at the SVG Summit in New York, December 15-16, to see live demonstrations of IPx and Tachyon LIVE inside the cloudswXtch network from swXtch.io.
www.cinnafilm.com
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