Broadcast News

Bookmark and Share

Cablecast Launches The Government Video Podcast

News Image
Cablecast Community Media is launching The Government Video Podcast for video professionals in local government ahead of NAB Show 2024 next week in Las Vegas.

Listeners can expect a bi-monthly episode drop as co-hosts Dana Healy, Vice President for Cablecast, and Michelle Alimoradi, Marketing Director for Cablecast, peel back the layers of video work in the public sector with discussions backed by real-world examples, case studies, and a community of experts sharing their insights.

Cablecast is in its third year of publishing a monthly newsletter for video specialists in government, which was recently rebranded as Government Video Digest to align with the podcast. In 2023, the team levelled up engagement with its PEG contingency with the Connected Communities Summit, a two-day livestream event during NAB Show on streaming workflows for government meetings and overall government video best practices.

"The Summit started because NAB, which is great place for solving video workflow problems, felt too commercial and lacked sessions for the public sector," Alimoradi explained. "We noticed that the program managers, PIOs, city clerks and other folks in local government communications roles wanted a dedicated space to discuss their specific challenges. That's how the Summit was born."

Following the success of the Summit, Alimoradi said the Cablecast team realised the demand was too big for a single event as NAB. That's how the idea for the podcast was born.

The first two episodes of the Government Video Podcast, which are now streaming on all major platforms including Spotify, Apple Podcasts, and Amazon Music, aim to bring clarity to city communication teams around best practices, drive innovation among local government video professionals, and provide a toolkit to expand service delivery through broadcast video and streaming. The second episode focuses specifically on NAB Show tips, noting that while some listeners may be very familiar with the event, others have never attended (or even heard of it).

Healy and Alimoradi, who have each worked in the industry for decades, called out a need to discuss what's working and what isn't in this sector. They agreed their daily interactions in their roles have revealed a wide range of stakeholders, lack of uniformity, and vastly different skill sets among departments from city to city. "We want to bring practitioners and experts together to discuss organisational structures, departmental responsibilities, and innovative projects within the video space for government entities," Healy added.

The Cablecast Team, with more than 25 years of dedication to community media and a growing relationship with municipalities, is well-positioned to connect station operators, policy leaders, and legal experts from all over the country to fill in knowledge and capacity gaps, as well as help municipal video organisations do the most for their residents. Healy and Alimoradi also aim to make media management more efficient for city video operations and save staff time when distributing media across multiple platforms like cable channels, websites, and mobile and OTT streaming apps.

With Healy and Alimoradi trading off as hosts, the Government Video Podcast will dive into discussions on media content accessibility, gear, broadcast and streaming workflows, plus the nuances of policy, compliance, and the role of video in expanded resident services. Future episodes will explore the influence of AI on government operations, shifts in content demands like the transition from voter mobilisation to secure voting practices, and the integration of video into broader civic initiatives.

Top Related Stories
Click here for the latest broadcast news stories.

Velocix Highlights Hybrid-Cloud & Multi-CDN Streaming
Based on its Hybrid-cloud Origin and Hybrid-cloud CDN software, Velocix’s hybrid-cloud streaming platform enables video service providers to combine t
Tightrope Media Systems Launches Powerful New Software Version
Tightrope Media Systems has launched a powerful new software version for its highly-acclaimed Cablecast Community Media broadcast automation, playout
Tightrope Media Systems Introduces Cablecast Screenweave
Tightrope Media Systems has introduced Cablecast Screenweave which extends the workflows of the Cablecast Community Media platform to OTT player appli
EMG / Gravity Media Appoints General Manager For The Middle East Region
EMG / Gravity Media has appointed Martyn Edwards as the General Manager for the Middle East region. In his role, Martyn will be instrumental in harmon
Granite Town Media Upgrades Facilities
Granite Town Media in Milford, New Hampshire has upgraded its facilities with the latest production and distribution technologies. Upgrading its long-
Tightrope Media Systems Announces New Cablecast VIO Family
Tightrope Media Systems has announced the new Cablecast VIO family, the latest generation of multi-format video servers for the highly-acclaimed Cable
PATV 15 Supports Growing Public Access Offerings With Cablecast Platform
Cox Communications' Connecticut Public Access Channel 15 ("PATV 15") has supported its growing public access channels with the deployment of the Cable
BATV Selects Cablecast Community Media Platform
Like many of its peers, non-profit public, educational and government (PEG) access broadcaster Billerica Access Television (BATV) is adapting to the e
Cablecast To Unveil Version 7.6 Software
Cablecast Community Media will unveil its Version 7.6 software at NAB Show 2023 in Las Vegas April 15-19. Cablecast 7.6 includes the new Audience Meas
Edison TV Acquires Tightrope Media Systems' Cablecast
As a two-time winner of national awards for excellence in government access television, Edison TV prides itself on making its programming easily avail
Tightrope Media Systems Partners With Burbio
Tightrope Media Systems has forged a new partnership with Burbio, a digital platform that aggregates community event data from public sector organisat
Rohde & Schwarz To Display Media Technologies Portfolio
Rohde & Schwarz is to showcase its media technologies portfolio at the Media Production & Technology Show (stand M40, MPTS, London, 15 – 16 May) and d
Cablecast Community Media Platform Delivers Operational Flexibility For BronxNet
Non-profit, public access television network BronxNet provides a diverse array of local programming produced by and for the people of the Bronx boroug
Tightrope Media Systems Unveils New Innovations
Tightrope Media Systems has unveiled two powerful new innovations for the Cablecast Community Media broadcast automation, playout, and content publish
BRCTV Reignites Through Live Streaming
First established in 1995 as an ad hoc committee of the Boothbay Harbor town government, Boothbay Region Community Television (BRCTV) inspires, educat