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17/05/2004

Extreme Sports Channel announces new distribution deal

Extreme Sports Channel have announced a new distribution agreement with Portuguese cable and satellite operator, TV Cabo.
This latest major platform deal opens up a new country for Extreme, making 53 in total. Portuguese is now the tenth language in which the channel is available.
Extreme launched in Portugal with live coverage of one of Europe’s biggest extreme sports events, the Lisbon Downtown mountain bike race.
Extreme Sports Channel's European Managing Director, Phil Jones said, "This deal clearly demonstrates the incredible momentum that has built up behind our brand and this is thanks primarily to the enthusiasm and dedication of our audiences. We are very pleased that the many extreme sports addicts in Portugal will now have access to Extreme. TV Cabo is a great partner to have in this new territory."
This is the latest European launch for the channel, following the conclusion of deals with a number of networks including 27 new deals in Poland, 12 in Romania, 20 in the Ukraine and several others in Croatia and Slovenia.
(KmcA)
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