Broadcast News

Bookmark and Share


AS PART of Sky's expanding interactive service, Sky Sports will launch the world’s first play-along football prediction competition on October 21 with winners earning cash prizes of up to £3,000.
Sky Play will make its debut with the live FA Barclaycard Premiership match between Leeds United and Chelsea, broadcast on Sky Sports Extra from 3pm.
After pushing the red button on their digital remote handset to access the new Interactive Services Menu (ISM) – launched earlier this month – viewers then select ‘Sky Play’. The competition offers a range of pre-match predictions such as the time of the first goal, name of first scorer or who will be booked first. Further predictions can be made at half-time, and there are additional ‘pop-up’ predictions to be made during the live match including the result of a free-kick, penalty or the referee’s response to an incident. Viewers can also predict various attacking outcomes right through the match.
Each correct prediction scores points and at the end of the match the final score is submitted via the Sky digibox to check whether the viewer qualifies to win a cash prize.
Sky Sports Extra is available to all subscribers of both Sky Sports 1 and Sky Sports 2 on Sky digital.
Sky Play is entered through a premium-rate call via the digibox and domestic phone-line. It’s is a pay-per-play competition. After the viewer accepts to play the game the set-top box makes the call which will cost no more than £1.50. A second, free, call will be made by the digibox to submit top scores after the match.
The new Sky Play application has been developed by Two Way TV with Sky Sports under the partnership announced this summer. It will not only add entertainment and competition to live matches but encourage viewers to watch the match more closely and stay throughout the game.
Two Way TV’s Managing Director Matthew Tims said: “Sky Sports and Two Way TV are the ideal partners to bring together interactive television competitions and live football broadcasting. From the moment Sky Sports first came in to see us and used the TV remote to predict the action in a match, they knew their viewers would relish that same experience. The result is Sky Play, the world’s first live interactive football challenge.” (CD)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

Arena Television And dock10 Successfully Complete Live Trial
Arena Television and dock10 have successfully completed a live trial of a new virtual gallery solution with BBC Sport covering the fourth round of the
LiveU To Demonstrate Powerful Live IP Bonding Technology
At this year’s CABSAT, LiveU will be demonstrating its powerful live IP bonding technology, taking advantage of the faster speeds and guaranteed high
DTS1800 Fibre System For Live Events
Digital Television Systems have over 25 years' experience in Camera Control Systems. No wonder the DTS1800 Fibre System is the preferred Multi Camera
Video Return Feeds – Their Value In Live Broadcast Production
With so many live events being broadcast to cover the vast amount of News, Sport and Entertainment available now, you need to ensure that your field c
17 Live Deploys LiveU's HEVC IP Bonding Technology
One of Asia's leading live streaming platforms has turned to LiveU's HEVC IP bonding technology to provide high-quality live video coverage of its eve
Ross Video Helps Cornerstone Technologies Build Live Events
Live video production used to be synonymous with the broadcast industry, but the last decade has seen a content explosion as corporations, sports club
Production News : Sky Launches Two New Sports Packages
Sky launches two new sports packages that combine Sky Sports and BT Sport channels for the first time on Sky TV, bringing together major tournaments f
Sky Launches New Virtual Reality App
Sky has launched a new app, Sky Virutal Reality (VR). The app, which is available to download free, features a range of immersive, 360-degree videos f
BSkyB Creates London Networked Media Distribution Centre Based On DayPort
Dayport recently secured an order from BSkyB (Sky) to create a Networked Media Distribution Centre – NMDC - to be based at its headquarters in West Lo
Sky Movies Showcase HD Channel
Sky Movies have now announced a number of changes to its channel line-up in a bid to make it easier for viewers to find the movies they want to watch
SIS LIVE In Sky Sports Deal
SIS LIVE has revealed a new agreement with Sky Sports News for the provision of satellite capacity for its newsgathering operations. Sky Sports News a
Sky And BBC Agree New Partnership
Broadcasters Sky and the BBC have agreed a new partnership that will see the companies collaborate across content and technology. The BBC iPlayer app
Production News : Sky And WarnerMedia Expand Partnership
Sky and WarnerMedia, the home of HBO, Turner and Warner Bros., have expanded their partnership to include new programming and co-production agreements
Sky Sports To Share Formula 1 With BBC
BBC TV and Sky Sports have been jointly awarded the live rights to Formula 1 between 2012 and 2018. Just last month it was reported that, with program
Production News : Sky Sports Scholarship Programme Returns For A Third Time
The Sky Sports Scholarship Programme is returning for a third time, selecting a new group of rising stars who will benefit from unrivalled funding, ne