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13/09/2019

Sony Looks To The Future With IBC Display

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Sony has made a splash at this year's IBC Show with its latest lineup of products, including a new IP Live Solution and a 6K x 3K Crystal LED display.

Available on stand A10/Hall 13, the company's stand includes two IP extension adapters HDCE-TX30 / HDCE-RX30, a flagship FX9 E-mount interchangeable lens camcorder with newly developed Full-Frame sensor for documentary shooting, an E-Mount Cinema lens FE C 16-35mm T3.1 G, as well as the PXW-Z750, an XDCAM Shoulder Camcorder with 4K 2/3-type 3-chip CMOS sensor system with global shutter, and additional models to the DWX series Digital wireless microphone system.
 
A key highlight will also be the newly-established Intelligent Media Services suite of services and micro-services. These support media companies in transforming traditional supply chains, unlocking more value from content for deeper audience engagement and helping them evolve into more agile organisations.
 
By working with broadcasters from across the world Sony has developed advanced IP Live Production and has delivered more than 60 IP live studios and OB trucks to customers including Euro Media Group, DPG Media, NEP Australia and SIC Portugal. The updated IP Live line-up continues to drive efficiencies and increase ROI for customers by optimising resource sharing and creating remote production environments.
 
• HDCE-TX30 / HDCE-RX30 - the two IP extension adapters transform the current HDC series of SDI system cameras into IP-enabled cameras with SMPTE ST 2110 interface. Through their compact size, one third of the standard width, the IP extension adapters offer advanced IP Live remote production and resource sharing, which create new efficient workflow patterns for existing HDC system cameras.
• MKS-R4020 / MKS-E1620 - two new remote-control panels that further strengthen the reliability, speed and accuracy of commands through Live Element Orchestrator.
• PWSK-4509 - an optional interface board enabling SMPTE ST 2110 support for the PWS-4500 live production server.
 
Earlier this year, Sony and Nevion AS, a leading provider of virtualised media production solutions, entered into a strategic partnership. Together, Nevion and Sony aim to provide customers the expertise and products (both equipment and systems) needed to create tailored solutions for efficient and modern forward-looking live production operations. At IBC, together with United Broadcast, a subsidiary of Euro Media Group (EMG) and CenturyLink, Sony hosts an end-to-end IP Live total solution demo, connecting the Sony booth (A10 / Hall 13) with the Nevion booth (B79 / Hall 1) and an IP remote production studio in Hilversum. The demonstration will highlight the enormous potential that IP-powered remote productions and resource sharing can have for media organisations.
 
Sony has expanded its live production solutions line-up to include:
 
• HKCU-REC55– an option board for the Sony HDCU-5500, HDCU-3500 Camera Control Units (CCU) offering industry-first on-board recording capabilities. Realtime file transfer to NAS for post processing during recording as well as file transfer to a USB drive, ready to be removed and shared as soon as live production is over. In addition, simultaneous recording of 4K HDR and HD SDR strongly supports "SR Live for HDR" workflow. By using the PWA-RCT1 server control software, it is also possible to control multiple CCUs with the Sony PWS series live production server.
• HDCU-5000 - a 19-inch 3U full rack size CCU compatible with most current HDC camera system including HDC-5500, HDC-3500, HDC-3100, HDC-2500, HDC-2400, HDC-1700, BPU-4000 and BPU-4500A. The CCU supports all necessary interfaces for 4K and HD production, including SMPTE ST2110 in 4K and HD, as well as maximum 8x 12G-SDI and 8x 3G-SDI output. High Frame Rate (HFR) over IP as well as the ability to record on-board in future (option) will be supported to drive further efficiency in live production system.  
• HDC-5500 – system camera, launched at NAB, is also making its European debut at IBC.
• RCP-3500 – a remote control panel for studio system cameras with a new LCD panel for improved visibility and the increased number of assignable switches and controls.
• BVM-HX310– The upcoming firmware version 1.1 of the flagship 4K HDR reference monitor of TRIMASTER HX supports the Monitor Auto White Adjustment function, which offers software-based colour temperature calibration.
 
Sony is introducing a number of new products and solutions aimed at content creators, including:
 
• PXW-FX9 – XDCAM camcorder featuring a newly developed Exmor R 6K Full-Frame sensor and Fast Hybrid Auto Focus (AF) system with the dedicated 561-point phase-detection AF sensor. The camcorder delivers outstanding content that captures light and shade perfectly, thanks to its 15+ stops of latitude. Building upon the success of the PXW-FS7 and PXW-FS7M2, and being inherited its colour science and the Dual Base ISO 800/4000 from the digital motion picture camera VENICE, new camcorder offers content creators greater creative freedom to capture stunning images and represents the ultimate tool of choice for documentaries, music videos, drama productions and all-round event shooting. The FX9 is also compatible with the new UWP-D wireless microphone systems launched at NAB via Multi Interface Shoe™ (MI Shoe) with digital audio interface, incorporating the fast and easy channel setting NFC sync function in compact lightweight design.
• FE C 16-35mm T3.1 G lens – a new Full Frame E-Mount lens offers high optical performance, reliable operability and intelligent shooting functions for professional video shooting.
• DWX series Digital wireless microphone system – The third generation of the DWX digital wireless microphone system includes the DWR-S03D digital wireless receiver and the DWT-B30 bodypack transmitter, both available in December 2019. Sony has developed interface compatibility with UniSlot® by utilizing DWA-SLAU1, D-sub 25pin adaptor for DWR-S03D, to offer a wideband digital audio solution for location sound recording for movies, dramas and documentaries.

To further expand the operability in sound recording applications, Sony is also collaborating with Sound Devices and AATON Digital respectively, both leading companies in audio technology for mutual support of applicable products. The firmware update of DWR-S03D receiver and their mixer-recorders enables the direct audio transmission between both devices, direct monitoring and control as well as scan and setting frequencies of Sony wireless microphone system from their mixer-recorder. The new firmware will be available in 2020 spring at free of charge.
 
The digital motion picture camera VENICE, with its recently announced, customer driven version 5.0 firmware and version 4.0 now available in the market, will also be on display at IBC.
 
For those specialising in news productions, Sony is introducing the following new solution:
 
• PXW-Z750 - a flagship XDCAM Shoulder Camcorder with 4K 2/3-type 3-chip CMOS Sensor system with global shutter technology for capturing clear and crisp images while negating artefacts such as flashband and rolling shutter distortion. PXW-Z750 offers greater sensitivity, less image noise and wider colour gamut and can record in HD/4K and HDR, as well as support slow motion up to 120fps in HD. To improve workflow efficiency, the camcorder also has a built-in wireless module and is compatible with the Sony cloud-based workflow service, XDCAM air. In addition, the PXW-Z750 can also be used with the latest DWX series digital wireless microphone system and offers enhanced usability including synchronized power on/off, control by menu settings or assignable buttons and audio information on the viewfinder by wireless audio solutions.
 
• REA-C1000 – an Edge Analytics Appliance, and the first Sony AI-based video analytics solution, is enhanced with newly available functions, the V2.0 update such as chroma key-less CG overlay, which can extract the presenters and overlay them onto multiple layered backgrounds without the need for a dedicated backscreen or specialist training. REA-C1000 is showcased with the latest generation of Pan Tilt Zoom Cameras BRC-X400, SRG-X400 and SRG-X120.
 
"At Sony, everything we do is driven by our customers and our desire to help them realise their creative vision in the most efficient and streamlined way. Our aim is to provide them with real return on investment and help them make the most of their ideas through our products, services and solutions," explained Hiroshi Kajita, Head of Media Solutions, Sony Professional Solutions Europe. "IBC is a great opportunity for us to engage further with the wider industry, receive feedback from our customers and discuss what challenges lie ahead for us all. As always, we have a strong line-up of advanced next-generation products, solutions and services being showcased on our stand and we're looking forward to welcoming IBC 2019 visitors to our stand."
 
Sony will be exhibiting at stand A10, Hall 13 at RAI Amsterdam from 13- 17 September. The Sony press conference is scheduled for 9.30am CEST on Friday 13 September 2019 at the stand and will be streamed live.
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