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13/05/2013

Post Factory NY Upgrades With Baselight TWO

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Post-production facility Post FactoryNY has upgraded its screening room on 6th Avenue with two Baselight TWO colour grading systems from FilmLight.
Post FactoryNY originally chose the system to help extend its reach into the film market. It recently took the opportunity to upgrade its Baselight HD system to a Baselight TWO, as well as purchasing an additional system.
"We chose Baselight because it is the most intuitive system available," said Mishel Hassidim, lead colourist, Post FactoryNY.
"Another reason was the level of support FilmLight could offer — something which was not available from any other manufacturer we talked to. We have a great relationship with the FilmLight support team and we know they’re always on hand if we need them."
Post FactoryNY is well-known as an offline, feature film facility. It added the colour grading department five years ago.
"We are a growing colour department and being able to say to our clients – and prospects - that we have a Baselight, really helps validate the idea of working with us, because it’s such a respected and powerful system," commented Chris Peterson, Post FactoryNY producer and director of business development.
Baselight TWO allows Post FactoryNY to work in multiple formats, providing operational efficiencies, as no transcoding is required.
The colourists can also help DPs visualise the final result by using Baselight to test colours and cameras before shooting, helping to determine what ranges they can achieve from a specific camera, and previewing final looks.
"You can just tell that the system has been built by people that work with colour," said Eyal Dimant, senior colourist.
"The shapes, keyers and hue-shift functions are fantastic, and the tracking is incredibly quick. With other systems, I may have thought twice before creating a window or shape to track as I wouldn't want to spend the time on it. With Baselight I don't think twice as I know it will take a few seconds and the result will be perfect. Baselight allows us to focus on what is important: colour."
www.postfactoryny.com
(IT/CD)
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