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02/12/2008

Grass Valley Partners With Vivesta For Affordable Content Management And Channel Management

Thomson, a leader in video solutions, has announced that its Grass Valley division is working with Vivesta, a broadcast media software company based in Hilversum, The Netherlands, to market affordable channel management as well as automation and content management solutions to small - and mid-sized broadcasters.
These solutions will include the Grass Valley K2 media server and Vivesta's MediaFlow scalable broadcast management and automation encoding workflow software.
Thijs Vanderhallen, Marketing Director from Vivesta, said: "The tight integration of Vivesta MediaFlow software and the Grass Valley K2 media servers enables us to provide broadcasters with a comprehensive and highly scalable channel management solution, as well as providing a play-out solution based on proven components for a lower cost per channel than conventional solutions."
Designed for multi-channel broadcast environments, this tightly integrated combination of the K2 server with Vivesta's software provides customers with a comprehensive channel management and content management solution that is reliable and extremely flexible.
Transmission schedules and playout operations can be managed and monitored from any location via Web browser user interfaces. The modular approach of the MediaFlow channel management system in combination with the Grass Valley K2 server gives customers a reliable platform with the ability to scale to an advanced multi-channel play-out solution as necessary.
Jeff Rosica, Senior Vice President of the Grass Valley division within Thomson, said: "This joint solution is part of our effort to continue to drive down the already affordable price per channel of our powerful K2 media servers in all types of content distribution workflows, making sophisticated content management technology available to a wide range of broadcasters.
"K2 also offers the utmost in flexibility. Thanks to the K2 server's AMP protocol support, it's easy for leading developers such as Vivesta to quickly and easily perform key tasks, such as asset management."
MediaFlow can be expanded with one or more workflow application modules, such as programme management, scheduling, long-term planning, broadband VOD publishing, rights management, as well as device automation modules for the control of routers, transcoders, graphic servers and video servers. This allows broadcasters to start with a basic playout solution and extend the MediaFlow platform to a multi-channel broadcast management and automation solution.
Recently, United Broadcast Facilities (part of the Euromedia Group), in The Netherlands, selected the MediaFlow channel management and automation suite to service a new multi-channel music station.
The playout platform delivers multiple broadcast channels and VOD services on digital TV, the internet and DVB-H mobile video. The MediaFlow platform deployed is based on two K2 media clients, a K2 media server, and K2 RAID storage.
Further information is available at: www.vivesta.com and www.thomsongrassvalley.com.
(KMcA)
Solidmate Ltd Memory Card Hire London

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