Arqiva Installs Miranda Master Control And Channel Branding System At Media Centre

Miranda Technologies has announced that Arqiva, the UK-based provider of transmission services for broadcasters, has installed one of the largest Miranda master control and channel branding systems in Europe at its Media Centre in Buckinghamshire.
The Miranda system will enable Arqiva to deliver high impact branding graphics across its channels, and was selected because of its flexibility and high level of control. The installation comprises 35 Imagestore master control switching and channel branding processors plus 10 Imagestore Intuition advanced channel branding co-processors.
"The key objective is to give our customers full control over channel branding, with the ability to create their own graphics, simply and effectively, without having to continually rely on graphics specialists," said Scott Rose, Head of Product Development at Arqiva.
"It was also critical that all aspects of the new graphics system could be fully controlled by our automation, with a high level of reliability as many of our customers own television channels that generate revenue directly from on-screen graphics."
The new system gives Arqiva's customers the flexibility to use different levels of graphics, depending on the type of channel being aired. The graphics capabilities range from simple bug insertion to the most complex, multi-layered television graphics, using the breadth of Imagestore Intuitions' features, including crawls, rolls, dynamic text layers and animated graphics.
Arqiva has also installed Miranda graphics systems at a separate graphics suite, located in their Central London Media Centre. This offers its customers a safe, off-line environment for developing and experimenting with on-air graphics, templates, and transitions, as well as ensuring that live data sources can be linked up to the automation process correctly before
going live.
(DS)