FingerWorks Telestrators Partners With Broadcast Rental To Deepen European Footprint

FingerWorks™ Telestrators, a provider of software-based telestration and live sports analysis tools, has formed a partnership with Broadcast Rental to broaden its reach across Europe. The agreement strengthens FingerWorks' rental and support network throughout the UK and mainland Europe, giving sports broadcasters faster, easier access to its systems for live events.

Under the deal, Broadcast Rental will carry FingerWorks systems in both the UK and EU and deliver local logistics, technical assistance and engineering expertise. This setup is designed to streamline international deployments and offer broadcasters flexible rental options.

The move underpins FingerWorks' expanding slate of European projects, which includes coverage of Roland Garros, Wimbledon, NFL International Games, Professional Fighters League (PFL) events and major golf tournaments.

"Europe has become an increasingly important market for FingerWorks, and having equipment and local support through Broadcast Rental allows us to better serve the productions we're already supporting, while also creating opportunities to expand into new projects," said Bryan McKoen, owner of FingerWorks Telestrators. "With inventory both based in the UK and mainland EU, we're able to simplify logistics, reduce shipping time and costs, and provide customers with the responsive support they expect during live events. Broadcast Rental shares our customer-first philosophy, making them an ideal partner as we continue to grow internationally."

Founded in 2009 in the Netherlands, Broadcast Rental has evolved from a small rental outfit into a full-service specialist supporting some of the world's largest live productions. The company has supplied equipment and engineering for every Olympic Games since London 2012, and works with Formula One rightsholders, international football, major concert tours and other global events, providing RF, commentary, flypack and specialist broadcast solutions. Earlier this year, it expanded further with a new UK office in London.

"We're excited to bring FingerWorks into our rental portfolio," said Matt Coyde, Managing Director, Broadcast Rental UK. "Their telestration platform is widely respected by broadcasters covering major sporting events, and this partnership allows customers throughout Europe to access the technology quickly and easily. Because we operate as a specialist rental company with engineering support, we can provide not only the equipment but also the expertise needed to ensure successful deployments."

Broadcast Rental will offer both dry hire and fully supported packages, enabling customers to rent equipment alone or engage experienced engineers for on-site support. The company also intends to hold additional FingerWorks units in Europe to ensure backup inventory and bolster international productions.

As demand grows for flexible rental models, the partnership paves the way to introduce FingerWorks' technology to more European broadcasters, leagues and production companies. Rather than long-term ownership, systems can be rented for single matches, tournaments or full seasons.

Together, FingerWorks and Broadcast Rental plan to continue serving existing international clients while bringing the telestration platform to new markets across Europe.

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