Broadcast News
11/08/2026
Sennheiser Named Official Sound Provider For Formula E
Formula E has appointed Sennheiser as its Official Sound Provider under a multi-year agreement.
The collaboration will integrate Sennheiser's professional audio solutions and AMBEO immersive audio technology throughout the ABB FIA Formula E World Championship, introducing new ways for fans worldwide to experience the thrill, energy and emotion of electric racing across every platform.
As the first all-electric FIA World Championship, Formula E will use the partnership to trial advanced audio capture and encoding workflows that deepen immersion for viewers on any device. Working with Sennheiser, the series aims to set a new benchmark for live sports broadcasting and fan engagement by authentically capturing the distinctive, high-performance soundscapes of the GEN4 era.
"Innovation and technology are at the core of Formula E, and Sennheiser is the perfect partner to help us redefine the audio landscape of our championship," said Dan Cherowbrier, CTO, Formula E. "Their professional audio technologies and workflows, particularly the AMBEO immersive ecosystem, provide a uniquely dynamic setting to explore the future of sound in racing. This collaboration is a vital proof point in how we connect real-world audio innovation with practical application, bringing fans closer to the action through natural, three-dimensional sound."
"Formula E represents exactly the kind of environment where meaningful innovation happens," said Andreas Sennheiser, CEO of the Sennheiser Group. "At Sennheiser, we are driven by the ambition to bring advanced audio technologies into real-world applications, and this collaboration gives us an exciting opportunity to rethink the role sound can play in electric racing. Great visuals deserve equally compelling sound, and we see real potential to define the sport’s unique acoustic character through dynamic in-car and trackside soundscapes. Ultimately, this partnership is about learning, exploring and helping to shape the future of how live sport is experienced."
The technical partnership centres on deep integration across Formula E’s broadcast and trackside operations, with AMBEO as a key innovation driver. "AMBEO enables the capture, processing and reproduction of natural, three-dimensional sound, supporting more immersive and emotionally engaging listening experiences," concluded Kai Detlefsen, Manager, AMBEO at Sennheiser. "Within Formula E, AMBEO solutions will allow viewers at home to feel more closely connected to the dynamic racing environment and to their favourite teams."
Beyond the live broadcast, Formula E's fan zones and VIP hospitality will also be enhanced, reinforcing the championship’s commitment to delivering one of the most cutting-edge experiences in sports entertainment.
The collaboration will integrate Sennheiser's professional audio solutions and AMBEO immersive audio technology throughout the ABB FIA Formula E World Championship, introducing new ways for fans worldwide to experience the thrill, energy and emotion of electric racing across every platform.
As the first all-electric FIA World Championship, Formula E will use the partnership to trial advanced audio capture and encoding workflows that deepen immersion for viewers on any device. Working with Sennheiser, the series aims to set a new benchmark for live sports broadcasting and fan engagement by authentically capturing the distinctive, high-performance soundscapes of the GEN4 era.
"Innovation and technology are at the core of Formula E, and Sennheiser is the perfect partner to help us redefine the audio landscape of our championship," said Dan Cherowbrier, CTO, Formula E. "Their professional audio technologies and workflows, particularly the AMBEO immersive ecosystem, provide a uniquely dynamic setting to explore the future of sound in racing. This collaboration is a vital proof point in how we connect real-world audio innovation with practical application, bringing fans closer to the action through natural, three-dimensional sound."
"Formula E represents exactly the kind of environment where meaningful innovation happens," said Andreas Sennheiser, CEO of the Sennheiser Group. "At Sennheiser, we are driven by the ambition to bring advanced audio technologies into real-world applications, and this collaboration gives us an exciting opportunity to rethink the role sound can play in electric racing. Great visuals deserve equally compelling sound, and we see real potential to define the sport’s unique acoustic character through dynamic in-car and trackside soundscapes. Ultimately, this partnership is about learning, exploring and helping to shape the future of how live sport is experienced."
The technical partnership centres on deep integration across Formula E’s broadcast and trackside operations, with AMBEO as a key innovation driver. "AMBEO enables the capture, processing and reproduction of natural, three-dimensional sound, supporting more immersive and emotionally engaging listening experiences," concluded Kai Detlefsen, Manager, AMBEO at Sennheiser. "Within Formula E, AMBEO solutions will allow viewers at home to feel more closely connected to the dynamic racing environment and to their favourite teams."
Beyond the live broadcast, Formula E's fan zones and VIP hospitality will also be enhanced, reinforcing the championship’s commitment to delivering one of the most cutting-edge experiences in sports entertainment.
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