Gravity Media Hands US OB Fleet To Live Media Group

Gravity Media, the global live production, content and media services provider, has entered a strategic partnership with Live Media Group (LMG), a long-standing collaborator and one of the United States’ leading live event production and technology companies.

Under the agreement, LMG will assume control of Gravity Media's outside broadcast (OB) truck fleet in the United States. The US remains a key market for Gravity Media; the arrangement allows the company to continue delivering high-quality OB services via LMG while concentrating on specialist production and content, media services and facilities to maximise innovation and value for clients.

LMG will continue to support Gravity Media’s requirements, particularly for international events hosted in the US. Clients are set to benefit from the combined strengths, deep technical expertise and operational excellence of both organisations.

The partners said they are working closely to ensure a coordinated, seamless transition of the OB fleet. Throughout the handover, customers should experience no disruption and the same standards of quality, innovation and delivery associated with both brands.

Jamie Hindhaugh, Regional CEO, at Gravity Media said: "The United States remains a critically important market for us. By partnering with Live Media Group, we are combining complementary strengths to deliver even greater value to our customers. We are excited about what this partnership makes possible and look forward to everything we will build together."

Michael Sullivan, President, at Live Media Group said: "Over the past few years, Live Media Group has transformed and grown in meaningful ways, with a focus on expanding what we can offer our customers and partners. This partnership with Gravity Media deepens that commitment, giving clients access to an even broader range of live production capabilities not only with additions to our mobile fleet, but also expanding what we can offer across RF, specialty cameras, and flypacks for both domestic and international clients. None of this happens without great people on both sides, and I could not be prouder of where we are headed."

gravitymedia.com