Banijay And All3Media Seal Merger

Banijay Entertainment and All3Media have finalised their merger, creating what they say is the world’s largest independent production group.

First announced in March 2026, the transaction brings together Banijay Group’s Banijay Entertainment with RedBird IMI’s All3Media and its portfolio spanning content production, digital and new media, as well as live events and live experiences.

The new business, owned 50:50 by Banijay Group and RedBird IMI, will operate under the Banijay Entertainment banner. It will be headquartered in London and have a presence across 25 territories.

The combined catalogue totals more than 265,000 hours of programming, including MasterChef, The Traitors, Big Brother, Race Across the World, Survivor, Peaky Blinders, Deal or No Deal, Buccaneers, The Assassin, Wayward, Legends, Hamnet, and The Culpa Trilogy.

On a pro forma basis, the enlarged Banijay Entertainment would have generated over €4.3bn in revenues and more than €0.7bn in adjusted EBITDA in 2025, with anticipated cost synergies of around €50m within 12 months of closing.

Leadership of the merged company sees Jeff Zucker, CEO of RedBird, become Chairman, with Banijay's Marco Bassetti as CEO and All3’s Jane Turton as Deputy CEO.

Zucker stated: "The completion of this merger marks a new era in global entertainment and creates a new independent leader in that category. With Marco and Jane, we have the finest leadership team anywhere, and I am excited to watch the company grow. This also marks a milestone for RedBird IMI, in only its third year, to play such a leading role on the global entertainment stage."