SDVI Unveils Next-Generation Rally Platform

SDVI Corporation has introduced the next generation of its Rally media supply chain management platform, marking what the company describes as its most significant update to date.

The new release features a redesigned orchestration engine aimed at improving performance, simplifying workflows, and preparing media operations teams for deeper integration with artificial intelligence technologies.

At the core of the update is a shift to a declarative supply chain architecture that separates the control plane from the data plane. This redesign enables more flexible and scalable workflows, while making supply chains easier to manage, reuse, and adapt across large organizations.

The platform introduces several new capabilities designed to streamline operations. A graphical supply chain builder provides a visual interface for designing and monitoring workflows, allowing both engineers and operators to construct and modify processes more intuitively. A new modular functions layer offers reusable building blocks for common tasks, enabling teams to standardize workflows while maintaining the ability to create custom logic when needed. Additionally, a rewind feature allows operators to step back through supply chain execution during live operations, simplifying troubleshooting and root cause analysis.

SDVI is also positioning the updated Rally platform as a foundation for AI-driven media operations. The system includes new tools for integrating AI agents and large language models directly into supply chain workflows. A Model Context Protocol (MCP) server allows external AI systems to access operational data, monitor supply chain status, and trigger workflows based on real-time inputs.

Because Rally supply chains are defined using a structured, human-readable format, AI tools can interpret and generate workflows dynamically. Natural language interfaces further enable users to interact with the system conversationally, reducing the technical expertise required to configure and manage operations.

The company plans to showcase the new Rally platform at the 2026 NAB Show in Las Vegas, where attendees will be able to explore its updated orchestration capabilities and AI integration features.

www.sdvi.com