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14/06/2024

Brightcove Welcomes FrightPix

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Brightcove has welcomed FrightPix, the new, free, ad-supported video-on-demand service (AVOD) for all things horror, thriller and true crime, to its roster of media customers.

Launching June 15, 2024, FrightPix will rely on Brightcove's award-winning platform to distribute its content to audiences across the U.S., delivering an unparalleled viewer experience through its advanced streaming technology.

FrightPix will blend classic scares, modern thrillers, true crime tales, and FrightPix Originals into a convenient and free service for fans. By leveraging Brightcove's reliable and scalable video technology, FrightPix will provide a seamless, curated, high-quality viewing experience across any device for its audience.

"As the streaming market evolves, viewers are demonstrating a clear desire for more tailored experiences. At Brightcove, we deeply believe regional, targeted-audience and genre-focused streaming services have enormous opportunities to be successful by delivering unique viewing experiences serving their specific audience’s needs," said Marc DeBevoise, CEO of Brightcove. "We are committed to transforming the way consumers experience content, and as the backbone technology for FrightPix, we're supporting them in taking the lead in delivering horror fans an incredible entertainment experience and destination."

As the demand for specialised content platforms surges, independent media companies require experienced partners that can successfully operate their tech stacks cost-effectively without impacting the user experience. In evaluating reliability and innovation, FrightPix chose Brightcove’s video-cloud streaming platform for its industry-leading advantages, including unparalleled video quality, global scalability, unmatched customer support, and robust analytics designed to understand viewer preferences and behaviour and create actionable insights to optimise content and advertising strategies for maximum monetisation.

"As we launch this month, partnering with Brightcove will allow FrightPix to become the premier streaming destination for horror, thriller, and true crime enthusiasts," said Eric Tomosunas, CEO of FrightPix. "With Brightcove's industry-leading streaming technology, our 'FrightFans' will have the opportunity to enjoy the most spine-tingling movies and series with exceptional reliability and quality. This collaboration is a pivotal step in our platform's ability to deliver top-tier genre entertainment for free, and we are grateful to be part of the Brightcove family."

FrightPix joins a roster of media companies that rely on Brightcove to power their streaming capabilities, including The Academy of Motion Picture Arts and Sciences, Acun Medya, AMC Networks, BBC Studios, Canela Media, J.COM, MotoAmerica, REELZ, SBT TV, and SKY Mexico.

brightcove.com
VMI.TV Ltd

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