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09/03/2020

Supponor Signs Agreement With Mediapro

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Supponor has signed a new long-term licensing agreement for their products with leading sports media and audiovisual content production company, Mediapro.

This includes continued use of Supponor's DBRLive (Digital Billboard Replacement) virtual LED perimeter replacement product and their innovative NSA (Natural Scene Augmentation) virtual carpets product. DBRLive has been used by Mediapro in La Liga football matches in Spain since 2015 and NSA since 2017.

The extension agreement with Mediapro follows the recent deal signed directly between Supponor and FC Barcelona and also includes a provision for Mediapro to offer virtual services to other sports federations based in Spain.

DBRLive continues to grow in Spain, now commercially deployed at over 80 La Liga matches per season. Matches covered include all FC Barcelona matches (home and away), Real Madrid (away), Atletico Madrid (home and away) and Espanyol (home).

The new contract gives Mediapro access to the very latest versions of both DBRLive and NSA, with both upgraded to include UHD/4K technical standards.

www.supponor.com
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