Broadcast News

Bookmark and Share
08/11/2018

Signiant Discusses 'IMF Aware' Interface

News Image
Broadcast Film & Video speaks to Signiant, a market leader in intelligent file transfer, about its ‘IMF Aware’ interface which streamlines workflows by simplifying the process of accessing the assets required for the creation of a specific version.

Can you tell us more about Signiant's IMF Aware interface and how it is unique in the industry?
IMF master files — which hold video and audio essence files, metadata, and instructions — are typically stored in a single location and access is given to people around the world for building various versions. That places a burden on each person to browse the IMF folder and locate the files they need, with often long and cumbersome names. Signiant has implemented IMF-specific intelligence to Media Shuttle share portals which identifies the CPLs and provides a user-friendly list of descriptive names to choose from, making it easy and fast to access just the files you need.
Media Shuttle itself is unique in the industry as it was the first SaaS solution for accelerated file transfers on the market. Launched in 2012, it's seen rapid adoption over the past six years. Media Shuttle’s IMF-aware capability was added in response to our customer’s feedback and was recently demonstrated at IBC2018.

As cloud technology becomes mainstream in media, Media Shuttle and IMF have been described as "a perfect match". Can you elaborate on this?
Media Shuttle is deployed as a cloud-native SaaS solution and provides easy, fast and secure access to a shared pool of content. As content is now distributed in so many formats to so many different distribution channels across the globe, Media Shuttle has become the tool of choice to send and share the required (and often very large) files to the appropriate parties. This aligns well with the mission of IMF, and Media Shuttle provides an easy way to leverage the standard.

What challenges does IMF present?
IMF is a very powerful standard but it's also very technical. In order for companies in the content supply chain to take advantage of IMF, there needs to be an easy and secure way to use it. That is what Signiant provides.

Signiant has a very large user base, what has been the feedback from the market?
Signiant's Media Shuttle product just surpassed 400,000 users worldwide and has truly become the de facto standard for sending and sharing large files in the industry. With files continuing to get bigger, workflows more global and more complex and security at the top of everyone's mind, the feedback on Media Shuttle has been tremendous as substantiated by its rapid growth and adoption. Shipping hard drives and using FTP are just no longer viable and — because Media Shuttle is so easy to deploy, manage and use and is priced for companies of all sizes — the response has been outstanding.

What does the future hold for Signiant and can you tell me what solutions the firm is presently working on?
Signiant is one of the fastest growing tech companies in the media industry and we continue to innovate across all our products. One thing we will continue to focus on is our SaaS platform as that allows us to bring powerful capabilities to companies of all sizes, capabilities that were once only available to the larger enterprises.

This article is also available in the November edition of Broadcast Film & Video here.

Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

21/08/2017
IBC2017: At The Core Of Global Media And Digital Industry Trends
With its Digital Tech Hub, Qvest Media is encouraging the exchange of global trends between the media and broadcasting industry at this year's IBC Sho
18/01/2013
Signiant Enhances Media Shuttle
Signiant has announced several enhancements to its award-winning Media Shuttle hybrid SaaS file sharing solution. The new features further expand its
31/05/2017
Big Pic Media To Exhibit At Media Production Show
Big Pic Media has announced it is to exhibit a wide range of tools for ingest, QC, transcode, encode and delivery on stand 510 at the Media Production
05/09/2012
Sohonet To Integrate Signiant Media ShuttleT Into Sohonet Hub Service
Sohonet has announced that it will integrate Signiant's new Media ShuttleT software into its customer portal and file exchange solution. The powerful
14/12/2018
Red Bee Media Provides OTT Services For Spring Media
Red Bee Media has announced it provided OTT services for rights owner Spring Media to create subscription-based online access to live and pre-recorded
29/08/2018
Signiant To Demonstrate Product Advancements At IBC
Signiant is to showcase the latest advancements across its complete product range at IBC 2018. On stand 14.B23, the company will put a focus on its br
28/04/2017
New Era For VICE Media With Tata Communications
Tata Communications has announced it has been chosen by VICE Media to build a high-performance, completely cloud-based platform for global media asset
12/10/2017
Media Links To Showcase New IP Media Gateway
Media Links has announced that it will demonstrate its new MDP 3020 IP Media Gateway at NAB NY 2017, Booth N624, which takes place later this month. T
09/05/2017
Christy Media Solutions Is At Broadcast Asia: Stand 6J4-05
Christy Media Solutions is exhibiting at Broadcast Asia for the first time this year. As a regular visitor to the show and with a growing customer bas
17/07/2008
Signiant Joins HP Developer & Solution Partner Progamme
Signiant, a leading developer of digital media distribution management solutions (DMDMS) for the telco, media and entertainment industries, has announ
16/05/2012
Signiant Builds Momentum In Global Telecom Service Provider Market
Signiant, a leader in intelligent file movement software for the media and entertainment industry, today announced that worldwide momentum is building
05/06/2017
London Calling!
Christy Media Solutions is exhibiting at the Media Production Show in London (Stand 100). Christy Media Solutions is back in London again this month,
05/10/2012
Signiant And Sohonet Scoop 'Best Of IBC 2012' Award
Sohonet FileRunner Service based on Signiant Media Shuttle file transfer software has been named among this year's "Best of IBC" award winners. Select
02/08/2012
Signiant Signs Gencom Technology As Reseller of Market-Leading File Transfer Solutions
Signiant, the market leader in intelligent file movement software for the media and entertainment industry, today announced that Gencom Technology wil
03/11/2017
Media Links To Attend InterBee 2017
Media Links has confirmed that it is to attend InterBee 2017 later this month to demonstrate the latest developments for its IP media transport soluti