Broadcast News

Bookmark and Share
27/03/2018

Atlona Add Audio Geer To Manufacturer's Representative Roster

News Image
The extensive channel network of AV collaboration and control leader Atlona continues to grow with the addition of Audio Geer as its commercial AV manufacturer's representative for Southern California and Southern Nevada.

Headquartered in Huntington Beach, California, Audio Geer will leverage over two decades of industry experience and award-winning expertise to help demonstrate, deliver and provide support for Atlona's commercial AV product lines with systems integrators, consultants and resellers in the region.

In business since 1994, Audio Geer goes beyond core rep firm functions such as order processing and tracking with value-added services including systems design, on-site demonstrations, product support and training. Striving to enable new levels of efficiency between manufacturers and their dealers, Audio Geer differentiates itself with exceptional attention to detail and a willingness to help with whatever a project requires.

Audio Geer was drawn to Atlona's ability to complement other manufacturers in the rep firm's portfolio.

Alan Geer, president of Audio Geer, said: "We were impressed by the wonderful integration between Atlona's products and our existing lines. When you look at microphones, audio equipment and conferencing products from companies like Shure and QSC, Atlona has the pieces to tie them all together into complete, integrated solutions with audio, video and control."

Geer praises Atlona's forward-looking vision as helping Audio Geer stay ahead of their customers' requirements.

He continued: "Atlona's products are on the cutting edge of industry trends, delivering functionality that end-users and integrators need even before they know they need it. Once you get your hands on Atlona's solutions and plug them in, you realize all of their capabilities and can truly appreciate what they can do. Wherever you need the AV signals to go and whatever you need to interface with, Atlona's current line of products encompasses it."

In particular, Geer points to Atlona's OmniStream™ AV over IP distribution platform as the "perfect product" for the AV industry's move towards to IT-based infrastructures, and the company's Velocity™ IP-based AV control platform as reflecting another key transition.

"While a few big companies have traditionally dominated AV control, there are now more flexible solutions that are just as efficient but less expensive," he said. "With products like Velocity, end users no longer need to have expensive specialists visit the facility to make even minor changes in control configurations. I see that as a huge value to the customer."

"Audio Geer has a proven track record of creating new efficiencies and improving the effectiveness of communications between manufacturers, resellers and end-users," said Bruce Moses, Atlona's National Sales Manager, Western Region for the commercial market. "We are excited to welcome them to our commercial channel network, and look forward to working closely with them to bring similar benefits to Atlona's dealers, integrators and customers."

atlona.com
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

22/03/2017
Jünger Audio Demos Audio Processors At CABSAT 2017
Jünger Audio will be promoting its Smart Audio concept at this year's CABSAT exhibition in Dubai (Booth 102, Hall 1) by focusing attention on effectiv
08/01/2018
Jünger Audio Shows D*AP Audio Processors At CABSAT 2018
Digital audio specialist Jünger Audio has announced that will be demonstrating its full range of loudness control and audio processing solutions for t
15/05/2017
Spiritland Delivers Supreme Sonic Experience With Audio-Technica
Created as a space to "celebrate artistry and indulge the senses", Spiritland's world-class, bespoke sound system makes it one of London's most exciti
17/10/2017
Genelec, IDA Audio Announce Partnership
Genelec has announced a partnership with IDA Audio to create an immersive audio experience for professional headphone users. Accessible via a software
25/04/2017
Canford Appointed UK Distributor For TC Electronic
Canford has announced that it has been appointed the exclusive UK distributor of TC Electronic current product range of precision audio metering, moni
23/05/2012
Atlona And D-Tools Renew Partnership
D-Tools Inc., the worldwide leader in system integration software today announced that Atlona® has recently renewed their MVP Partnership. Detailed in
06/02/2017
Atlona And Sennheiser Form Technology Alliance
Atlona has announced the formation of a Technology Alliance with Sennheiser, one of the world's leading manufacturers of installed microphones, confer
14/12/2017
TSL Products Announces New MPA1 Mix SDI Audio Monitor
Broadcast equipment manufacturer, TSL Products, has announced the release of the new MPA1 Mix SDI audio monitor. Part of the MPA (Monitor Plus Audio)
12/05/2017
Jünger Audio Delivers Loudness Control To Al Jazeera
One of the world's largest news organisations, Al Jazeera, has chosen Jünger Audio's acclaimed loudness management technology to control and regulate
01/08/2017
Kenro 'Frees The Audio'
Messy and potentially dangerous trailing mic leads are set to become a thing of the past thanks to the cutting edge technology that's driving Saramoni
24/07/2017
Audio-Technica & Allen & Heath Float Ferry's Boat
During an extensive tour that will see him play headline shows and festivals across Europe and the US, Bryan Ferry is relying on Audio-Technica AE6100
20/07/2017
CallMe Provides Broadcasters With Easy-To-Use Audio Over IP
CallMe is a cloud-based communications platform for audio codecs which handles all the complicated stuff and provides the user with a simple click-and
25/04/2017
Lawo Launches Flagship Audio Mixing Console At NAB 2017
Lawo has launched its new flagship audio mixing console, the fully IP-based mc²96 Grand Production Console, at NAB 2017. The new console has been spec
07/04/2017
Calrec Audio Unveils New Artemis Console
Calrec Audio has announced that it will launch a new Artemis console at NAB 2017, Booth C3118. Artemis Ray has 456 fully featured input channels and c
02/01/2018
Jünger Audio Adds Connectivity To C8000 Audio Processing System
German manufacturer Jünger Audio has launched a new combined Audio over IP and MADI modules for its C8000 audio processing solution, giving broadcaste