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27/02/2018

Egripment's AR System Used In Super Bowl Special

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The CNN special, Kickoff in Minnesota: A CNN-Bleacher Report Special, combined its own graphic engine, running the latest VIZRT Virtual Studio Software, with Egripment's encoded T10 Telescoping Camera Crane, AR tracking surface and 306 Encoded Remote Head.

The half-hour show was hosted by CNN's Dave Briggs, accompanied by Super Bowl champion and HLN Contributor Hines Ward, NFL veteran and CNN Sports Correspondent Coy Wire, and Bleacher Report's Lead NFL Writer Mike Freeman. AR displays of team helmets, flags, logos and statistics were used alongside the reporting. 3D images of players, set walls and snowflakes falling on the set were also created by AR.

Egripment AR expert and Director of Operations at Egripment Germany Martin Dreesbach worked in conjunction with Egripment USA and CNN designers and technicians to work and eventually deliver the AR images via fiber optic from the Minneapolis set to the CNN control room in Atlanta.

The Xtreme T10's minimal footprint fit into the limited Super Bowl LIVE space and its telescoping arm provided maximum flexibility and optimal coverage. The VIZRT Tracking Hub received precise and reliable tracking data in order to precisely position the graphics within the CNN space.

AR was incorporated into the Super Bowl LII production also, helping buyers by providing an AR version of the stadium to help with seat selection. Fans were able to partake in AR games within the U.S. Bank Stadium.

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