Production News

Bookmark and Share

ITV To Show Rugby World Cup Exclusively Until 2023

News Image
ITV will show the Rugby World Cup exclusively for the next two tournaments, under the terms of a new deal announced Saturday 4 February 2017.

The two event deal extends ITV's long partnership with the sport's showpiece event and will also see the broadcaster show the Women's Rugby World Cup this year, as well as the World Rugby U20 Championship between 2017 and 2019.

Following ITV's production and broadcast of the most watched ever Rugby World Cup in 2015, this new deal means all the action from the Japan 2019 and 2023 tournaments will be shown exclusively free-to-air to UK viewers on its channels. Under ITV's deal, the Women's Rugby World Cup, to be held this year in Ireland, and the World Rugby U20 Championship will be available for the first time on free-to-air television.

Niall Sloane, ITV Director of Sport, said: "The Rugby World Cup has become a fixture every four years on ITV, so, following such a successful tournament in 2015, we're delighted to be able to announce we will continue to be the competition's home until 2023.  And our new deal kicks-off with exclusive coverage of the Women's tournament in Ireland later this year, which, along with the rights to World Rugby U20 Championship, broadens our association with elite rugby."

World Rugby Chairman Bill Beaumont said: "We are delighted to be partnering with ITV in an exciting long-term deal that will showcase our biggest fifteens events, including Rugby World Cup, Women's Rugby World Cup and our annual World Rugby U20 Championship, to a free-to-air audience in the UK.

"Rugby World Cup 2015 set new standards of rugby broadcast innovation and delivery, providing a record number of fans in a record number of nations with every unforgettable moment from the most compelling and competitive tournament to date.

"As host broadcaster, ITV was at the heart of the success story, bringing fans closer to what was the best-attended, most-viewed, most-competitive and most socially-engaged Rugby World Cup ever and while this was a highly-competitive process for one of rugby's most prized broadcast rights, we were impressed by ITV's passion for the sport and continued broadcast innovation. 

"Great events are built on great partnerships and we are excited to be working with ITV, a long-term supporter of Rugby World Cup, to further fan-experience and rugby growth within the UK over the next eight years."

Rugby World Cup 2015 was the most widely viewed rugby event ever, the live audience for Rugby World Cup 2015 increased by a factor of 48 per cent over the last edition in New Zealand, with live viewership through 106 broadcasters reaching nearly 724 million homes worldwide.

In the UK, host broadcaster ITV achieved peak audiences reaching 11.5m for England's matches against Fiji, Wales and Australia and the final. The total UK three-minute reach was 40.2 million, while the 15-minute reach was just under 34 million, demonstrating just how Rugby World Cup 2015 captured the imagination across the host nation.

World Rugby Chief Commercial Officer Murray Barnett added: "Securing free-to-air coverage for the Rugby World Cup, Women's Rugby World Cup and U20 on ITV guarantees sports fans in the UK will be able to see all of World Rugby's major events for many years to come.  ITV's continued commitment to the pinnacle events on the Rugby calendar are a testament to a sport that continues to attract audiences and fans in record numbers."

ITV's portfolio of world-class sports rights also includes exclusive coverage of UK racing, exclusive live and highlights coverage of the England football team's qualifying campaigns until 2022, as well as coverage of the 6 Nations rugby tournament, the Tour de France and the French Open.

Top Related Stories
Click here for the latest broadcast news stories.

ITV have secured the rights to the next two Rugby Union World Cups and a group of other top rugby events in a six-year partnership with the Internatio
Tinopolis And Blackmagic Team Up For Rugby World Cup
One of the UK’s largest independent media groups, the group behind broadcasting the 2011 Rugby World Cup, has revealed how they got programming from N
J SPORTS Select FOR-A To Transmit 2007 Rugby World Cup Coverage In Japan
Japanese sports broadcaster, J SPORTS Broadcasting Corporation, selected FOR-A frame rate converters, signal processors and switchers to transmit cove
Visual TV To Use LinkHD Wireless Links At The Rugby World Cup
Visual TV, one of France's most successful production companies for sports and special events, is using LinkHD systems from Link Research to cover the
Digigram supply Rugby World Cup
Norwest Productions, one of Australia's two largest audio companies, have chosen Digigram's patent-pending EtherSound technology for sound reinforceme
INTERACTIVE entertainment channel Two Way TV will have fans glued to the 30 televised matches in this year’s Rugby League World Cup. Fans who have dig
Adam And Ryan Thomas To Host New Game Show On ITV
ITV has announced that brothers Adam and Ryan Thomas have signed up to host the new game show, 99 To Beat. Since starring in the nation's most popular
BBC WALES, S4C and the Welsh Rugby Union, have announced a new five-year television deal for Welsh club rugby. The new contract means the two broadcas
Corrivium Selects Blackbird For Publishing Highlights Of Rapid Rugby
Corrivium has selected Blackbird for the clipping and publishing of highlights of Global Rapid Rugby (Rapid Rugby), a new international rugby competit
World Rugby Makes Technological Leaps With HBS And Lawo
For Rugby World Cup 2023 in France, which started on 8 September and will run until 28 October, World Rugby, the sport's international governing body,
Anna Valley Named Solution Architects For 'Window On The World'
AV and entertainment technology company, Anna Valley, have announced they are the solution architects and technology providers for the mixed reality "
BBC Rugby Promo Substitutes The Bride
BBC viewers in Wales can expect in the first of an innovative new series of TV promotions for coverage of the Rugby World Cup. In the promos a bride w
Production News : Channel 4 To Broadcast Live Coverage Of Six Nations Rugby Champions
Channel 4 has announced it will broadcast live coverage of Grand Slam winners Wales when they take on England and Ireland this August. The three natio
ITV's Planet V Hits £1bn In Bookings
Planet V, ITV's proprietary, self-service addressable advertising platform, has hit £1 billion in bookings since its launch. Launched in October 2020,
ITV Confirms Date For General Election Multi-Party Debate
ITV has announced that its General Election multi-party debate will take place on Thursday, 13th June at 8.30pm. The ITV Election Debate 2024 will be