Digigram's VX222e Sound Cards Selected For Jelli's RadioSpot

Digigram's VX222e series of sound cards has been selected by Jelli for integration into the company's RadioSpot™ programmatic advertising platform.

"Broadcast engineers are familiar with the quality and reliability of Digigram products, and so they understand the performance benefits that Digigram's VX222e sound card brings to our RadioSpot appliance," said Jateen Parekh, chief technology officer at Jelli. "As the industry makes the leap from decades-old processes to the more sophisticated, intelligent, and efficient model enabled by RadioSpot, it's important for radio broadcasters to have confidence in the technology that underpins our programmatic advertising platform."
Jelli's RadioSpot aims to increase efficiency, accountability and transparency for broadcast radio advertising by serving ads on radio stations across the country. It is integrated with buying and planning tools and supports all major third-party broadcast traffic systems. Today, Jelli's programmatic ad platform is deployed at more than 400 radio stations in 185 US cities, reaching 60 million people weekly and serving more than four billion ad impressions annually.
Digigram's versatile VX222e stereo sound card includes balanced analog inputs and outputs with 24-bit converters, as well as digital input/output in AES/EBU or S/PDIF formats. Features include two general-purpose inputs and two general-purpose outputs. Support for leading PC audio drivers allows the card to integrate into the solutions created by Digigram partners such as Jelli.
"We are proud to welcome Jelli as a new OEM partner because the company's innovative solutions leverage our technology in a smart and creative new way," said Stéphane Bert, head of technical support at Digigram. "RadioSpot offers radio stations and media outlets a very appealing alternative for buying and running ad spots, and we're confident that our VX222e sound card will contribute to the quality and ongoing success of this smart platform."

www.digigram.com

(IT/JP)