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20/05/2003

Fashion world meets the underworld in ‘Boom’

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Billed as the "must-see crossover film of 2003," ‘Boom’ is a “slick, stylish, roller-coaster ride through Mumbai’s chic fashion industry and notorious underworld”.
The film by groundbreaking director Kaizad Gustad is due to be released internationally with its world premiere in London in June. Produced by Ayesha Shroff of Quest Films, Boom promises to be one of the most successful crossover Asian films to date.
Bringing together an impressive international cast and crew including Amitabh Bachchan, Gulshan Grover, Jaaved Jaaferi and Jackie Shroff, ‘Boom’ sees a comeback by Bollywood stunner Zeenat Aman. The film also features Indian supermodels Katrina Kaif, Padma Lakshmi and Madhu Sapre and Bo Derek who makes a cameo appearance.
A prestigious diamond-encrusted fashion show set against the amazing backdrop of the Gateway of India goes horribly wrong… a scuffle between the models breaks out on the catwalk revealing a hidden stash of smuggled diamonds stolen by notorious underworld criminals. Everyone clambers to snatch the loot. From then on it’s a cat and mouse game between the gangsters and the models to get the antique diamonds back.
The progressive soundtrack by Xlantic Music Group features original music by Mercury Award winning artist Talvin Singh, Sandeep Chowta and Rishi Rich amongst many others.
“I don’t know what I was thinking when I wrote Boom. I don’t know what anyone was thinking when they let me make it. Now that it’s made, I’m still trying to figure it out. If it’s a new ride you’re after, Boom might be your ticket. Just don’t bring your mother,’’ said Kaizad Gustad.
More information at www.boomthefilm.com
(SP)
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