Broadcast News

Bookmark and Share
14/05/2002

Avid Media Browse finds favour in US

Avid Technology have announced the sale of a 70-seat Avid Media Browse system to WLS-TV in Chicago. WLS, an owned and operated (O&O) station in the ABC family, will use the new system in conjunction with an existing Avid iNEWS newsroom computer system to give their journalists the ability to view video, edit stories, and add audio voice-over tracks from their existing desktops.
The Media Browse system allows producers, journalists and writers to share media assets from their desktops. Developed with input from newsroom journalists, the system saves time in the news production process by providing immediate, enterprise-wide access to ingested video.
Staff can also share ingested media with anyone on their team, and also cross-reference scripts with video, drop low-resolution footage directly into the timeline or add voice-over to the story, all from a networked workstation.
"Like many stations contemplating a transition to an all-digital newsroom, WLS wanted to move away from the chaos of tape and into a more flexible production environment," said David Schleifer, Director of Avid Broadcast.
"With Media Browse, WLS can now adjust to stories on the fly because everything they need – from production elements to state-of-the-art tools – is right in front of them on the desktop. This will really hit home when they can deliver late-breaking stories to air as if they were working on them all day."
WLS purchased version 2.2 Media Browse, which now includes tighter integration with Avid's iNEWS system for creating story text. The WLS system includes 36 seats licensed for browse only, and 34 seats licensed for browse and edit.
The new Media Browse system at WLS will be connected to NewsEdit editing and Profile server systems from Thomson Broadcast.
"Connecting Media Browse to existing technology is easy by design," said Mr Schleifer.
"Our solutions are compatible with virtually all the leading newsroom systems so that customers can build a next-generation Avid-enabled news environment at their own pace; a pace that enables them to draw maximum value from their existing investments before upgrading to a new tool or platform."
Avid Technology, www.avid.com
(GMcG)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

14/10/2021
CP Communications Announces New Promotions And Appointments
CP Communications has announced promotions and new hires, reflecting the successful growth of its Red House Streaming (RHS) subsidiary and CP Communic
13/10/2021
ARRI Rental Unveils Two New Large-Format Lens Series
ARRI Rental has unveiled two new large-format lens series—ALFA anamorphic lenses and Moviecam spherical lenses. Both series were conceived and constru
12/10/2021
Clear-Com and Ampco Flashlight Sales Give Theater-Enthusiasts New View of ITA Stage Productions
Live streaming a stage production is not a new approach, but Internationaal Theater Amsterdam (ITA) is adding its own unique twist, with help from Cle
12/10/2021
Vialis Launches New Hybrid DTT And OTT Service
Viaccess-Orca (VO) has announced that French operator Vialis has launched a new hybrid DTT and OTT service powered by VO TV Platform. Featuring TV Bus
11/10/2021
Intinor Appoints New CEO
Intinor has announced that its Board of Directors has appointed Lina Zackrisson as the new CEO. Zackrisson will take up her new role in January 2022,
02/08/2017
Hambro Perks Appoints New CEO Of UK Media Division
London-based company builder, Hambro Perks, has appointed Kate Burns as Chief Executive Officer (CEO) of the company's new UK media division. In her n
28/04/2017
New Era For VICE Media With Tata Communications
Tata Communications has announced it has been chosen by VICE Media to build a high-performance, completely cloud-based platform for global media asset
26/04/2017
Qvest Media Announces New Deal With tpc switzerland ag
Qvest Media has announced a major new contract with tpc switzerland ag, for the media technology infrastructure of the new sports, news and technology
14/08/2017
Media Links to Present Case Study At IBC 2017
Media Links, a Technology and Engineering Emmy Award winner and the market leader in media over IP transport solutions has announced that John Dale II
11/08/2017
Pixit Media Adds To Team
Pixit Media has announced the addition of Jamie Bean to its team. With more than 20 years' experience in the Media and Entertainment industry, Bean jo
07/08/2017
Media Links To Sponsor SVG Europe Sports Production Summit
Media Links has confirmed that it is one of this year's sponsors of the Sports Video Group Europe (SVG) Sports Production Summit. The event takes plac
07/08/2017
Liquid Media Hub Invests In PMC Speakers
Liquid Media Hub has installed a combination of speakers in all three of its audio production suites. The installation includes a combination of PMC t
21/07/2017
Consumer Demand Requires A Revolution In The Media Supply Chain
The Digital Production Partnership (DPP) today published the findings from its latest event, Home Truths: Building the New Supply Chain. Part of the D
21/07/2017
Quantum Leap In Media Storage
Imagine your media storage would provide you with all the tools you need on a daily basis to manage and maintain the system, such as a proper user and
25/04/2017
Verizon Digital Media Services Announces Partnership With Levels Beyond
Verizon Digital Media Services have announced a strategic partnership with Levels Beyond, which will see them go to market with a combined solution th