drpgroup Launch New Website

The drpgroup has launched a brand new group website, with the agency’s own creative division and digital media team delivering the design and creation of the entire site.
www.drpgroup.com , officially live on the 2nd of July 2012, outlines the group’s extensive in-house services and incorporates the group’s social channels and rich media resources to give users a highly visual interaction with the business. The new site also gives potential and current clients a brief glimpse of some the highly creative and strategic live event, video, digital and design communications solutions the group has produced in the past few years.
The process to update the site began following the group updating their internal branding and client communications. Richard Hingley, group creative director, said “we felt that our old website had served its course and rather than tinkering with the existing format, we wanted to bold and create an entirely new experience for our clients and those interested in what we have to offer. It’s great to showcase our extensive team on the site, probably something not a lot of other agencies can do. We have around 50 team members featured and that’s not even half our people. It’s also great to demonstrate our vertical integration and pretty unique in-house resource.”
The website is design led, using the rich media library at the group’s disposal to generate a real experience of the drpgroup’s creative offering for clients while also focussing on the extensive in house resource at the agency’s disposal and highlighting its most important asset, its people. Ben Wallace, director of drpdigitalmedia commented, “We work with numerous clients developing websites which harness the latest developments in web design so it has been fantastic to create one for ourselves which really demonstrates our capabilities.”
www.drpgroup.com