Broadcast News

Bookmark and Share
29/06/2011

10-bit Accuracy A Must For SKY Italia's Video Backbone

ATEME has announced that the new IP video network deployed by SKY Italia between Rome and Milan will use its contribution encoders and decoders for enhanced quality and bandwidth efficiency.
The multi-channel service will span over 4 Points of Presence initially, and will be used for content exchange across sites, primary distribution and disaster recovery.
The network integrated by CVE for SKY Italia is based on 10 Gbps and 2 Gbps circuits supporting low delay uncompressed video feeds on the optical layer, together with JPEG2000 and MPEG-4 compressed feeds over IP.
All these services maintain a consistent 10-bit accuracy for video coding, thus avoiding any colour gradient distortions from the transmission.
Massimo Bertolotti, Head of Platform Engineering and Innovation at SKY Italia, said: "The efficiency of the ATEME MPEG-4 4:2:2 10-bit compression allows SKY Italia to increase the number of channels transmitted while keeping the same backbone. Extra capacity will always be available on short notice by simply moving services to a higher compression efficiency."
Quality and reliability were paramount criteria in SKY Italia's selection of ATEME, which came after extensive tests. Michel Artieres, CEO of ATEME, said: "During this trial period, and throughout the deployment, the support of our local partner CVE was instrumental in convincing SKY Italia and meeting all their expectations. We are delighted to be working with such a professional partner and look forward to the next projects."
(KMcA/GK)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

19/09/2017
Sky Boosts Irish Production Sector
Sky has confirmed its investment in the Irish production sector with the announcement of a new content fund of more than €2m (£2m) for its Sky 1 chann
03/08/2017
Production News : Sky VIP Launches
Sky has launched Sky VIP, the first tenure based loyalty programme in the TV and Broadband sector. The new loyalty programme will offer hundreds of th
28/06/2018
Orange Utilises Broadpeak Solutions For Advanced Video Service Delivery
Orange has chosen Broadpeak's solutions to power the delivery of advanced video services. Using the BkS350 origin packager and recorder from Broadpeak
03/10/2017
Production News : Sky To Launch Animation Channel
Sky Cinema is offering both classic and new animation titles on a channel for the first time starting this month. Launching on Saturday 14 October, an
05/07/2017
Writing A Video Brief
Writing a brief for your video is usually the first place to start when commissioning a video project. This can conjure up images of huge documents pa
10/05/2017
Corporate Video Production Is Here To Stay
2016 saw video marketing reach new heights for marketers. 61% of businesses have used video compared to just 34% the year before. You may still have d
09/05/2018
InsysPLAY Platform Powers Enhanced OTT Video Service
Insys Video Technologies' InsysPLAY platform has powered an enhanced OTT video service for ORS subsidiary simpliTV. The platform provides simpliTV vie
19/06/2018
Bittree Introduces Series Of 12G Video Distribution Amplifiers
Bittree has introduced its new series of 12G Video Distribution Amplifiers, including its flagship DAF32FX distribution frames and DABFX cards. The ne
15/06/2018
KDDI Completes 4K Video Transmission Test With Drone
KDDI has completed the very first live 4K video transmission test with a drone in Japan. The drone also leverages 5G technology. The test was carried
26/01/2018
Production News : Sky Original Production Commissions Finale Series Of Fortitute
Sky Original Production, Fortitude, has been announced to return to Sky Atlantic for a third and final series. The commission demonstrates Sky's commi
23/03/2007
BSkyB Creates London Networked Media Distribution Centre Based On DayPort
Dayport recently secured an order from BSkyB (Sky) to create a Networked Media Distribution Centre – NMDC - to be based at its headquarters in West Lo
06/09/2017
Latest Video Marketing Statistics
As small business owners, we all see the advancements digital marketing has made in the past decade and how effective it is at creating successful bus
18/07/2017
Production News : Three New Entertainment Shows Announced For Sky 1
Sky Original Productions have announced three new entertainment shows for Sky 1. The shows include, Sing It (working title), the first authentic a cap
03/10/2016
Sky Launches New Virtual Reality App
Sky has launched a new app, Sky Virutal Reality (VR). The app, which is available to download free, features a range of immersive, 360-degree videos f
19/05/2017
Take One's Guide To Encoding YouTube Videos At The Best Quality: Pt I
Article credit: Take One. YouTube boasts over one billion viewers every month so it shouldn't be dismissed as an important distribution channel and po