Broadcast News

Bookmark and Share

Heavenly Appoints New Business And Marketing Chief

Award-winning branding agency, Heavenly has announced the appointment of former Red Bee Media executive Alanna Clear as Head of New Business and Marketing.
Alanna will work alongside Heavenly's CEO Richard Sunderland to define new business strategy as the agency continues its strong growth.
Alanna joins Heavenly with ten years' experience in the branding advertising and broadcast industries, including two senior roles with Red Bee Media. Most recent;y, Alanna was Business Development Manager for Red Bee Creative and Red Bee Media Commercial Team, with a specific remit to develop a new business proposition for the company.
This focused primarily on preparing non-broadcast brands for the opportunities of web-enabled TV and required a thorough understanding of the market and its financial potential.
As Strategic Planner at Red Bee Media, she worked across a range of high-profile UK and international broadcast accounts, providing both strategy and design planning. She also established a dedicated naming brainstorm unit for brand and channel names and programme titles. She previously spent three years as Account Manager at advertising agency AMV BBDO.
Between her Red Bee roles, Alanna filmed Going The Distance, a documentary following her road trip across the Americas in search of the secret to lasting love. In early 2011, licensed the idea for a UK trip to generate advertising and online content. It was produced by advertising agency Mother and production company Fresh One.
Richard Sunderland, Founder and CEO, Heavenly, said: "We are delighted to have Alanna on board to further strengthen the Heavenly team. Not only does she have a wealth of experience in the industry, she also has a natural flair for creative and strategic thinking and will prove an invaluable part of our new business strategy moving forward."
Alanna Clear added: "Heavenly is the most exciting and innovative branding agency in its field and I'm thrilled to be joining the company during a period of strong growth. As well as reinforcing Heavenly's industry-leading reputation in channel branding, I will be looking to coordinate a substantial push into a number of new sectors to build upon the agency's burgeoning reputation."
Heavenly's recent projects including the positioning, naming and on-screen identity for new BSkyB brand Sky Atlantic, brand strategy and creative services for Fulham Football Club and the rebranding of premium digital advertising company Ocean Outdoor.
The company recently scooped 12 awards at the Transform Awards - Europe's only dedicated celebration of rebranding, repositioning and brand transformation - for its work on Rovi and Imaqliq, including the prestigious Grand Prix Award for excellence in branding.
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

New Year, New Career?
A lot of people find themselves examining and assessing their current job and career plans in January... It's therefore no coincidence that the start
Production News : ITV Announces New Consumer Series
ITV has announced details of a new three-part series, How To Spend It Well At Christmas (W/T). The consumer series will be hosted by Phillip Schofield
Artel Video Systems To Showcase New Products at SMPTE Conference & Exhibition
Artel will showcase three IP-centric platforms specifically designed to address customers' growing requirements as they migrate from direct fiber to a
Production News : Film4 And C4 Nations & Regions Support New Talent Programme
Independent Scottish film producer Chris Young, has announced plans for a new talent development programme on Skye in May 2018. Young shared his plans
Northern Ireland Welcomes New Production
Filming is to commence in Northern Ireland this month on a new dramatization for BBC One entitled Dave Allen At Peace. The project, in which Northern
SmallHD Unveil Introduce New Reference Monitor
SmallHD has introduced its brightest reference grade monitor to date – the 1703-P3X. Double the brightness of other 17" reference monitors, the 1703-P
SIS LIVE, ABS Launch New Platform
SIS LIVE and ABS have announced a new dedicated solution for OU services. The SIS LIVE Gateway Service solution for ABS Occasional Use services was an
Artel Video Systems Heads To NAB New York
Artel Video Systems has announced that it is to exhibit at the 2017 NAB Show New York next month, demonstrating an end-to-end hybrid IP- and fiber-bas
Bexel Launches New Sideline Audio/Video Cart
Bexel has launched its new Sideline Audio/Video Cart, a plug-and-play solution for streamlining the acquisition of field audio and video feeds in stad
BES Demonstrate New Intelligent MDU
Introducing network connectivity to the range of Mains Distribution Units, BES has developed a new intelligent unit for secure remote monitoring and c
NUGEN Audio Previews New AMB Dolby Module
At the recent IBC Show 2017, NUGEN Audio showcased a beta version of its AMB Dolby Module. AMB is designed to improve workflow efficiency for a range
Production News : All 4 Commissions New Observational Documentary
All 4 has commissioned a new observatioinal documentary series called Prison Ink (w/t). Hosted by Tattoo Fixers' tattoo artist Sketch, the 8x11 series
Red Announces New Monstro 8K VV
RED has announced its new cinematic Full Frame sensor for WEAPON cameras, the MONSTRO™ 8K VV. MONSTRO is an evolutionary step beyond the RED DRAGON 8K
New Image Processing From RED Streamlines Workflow
With postproduction seeing increased demand for ultra high definition (UHD), high frame rate (HFR) and high dynamic range (HDR) workflows, post profes
Production News : Channel Announce New Head Of 4creative
Channel 4 today announced it has appointed Alice Tonge as Head of 4creative, Channel 4's multi award winning in-house creative agency. Reporting to Ch