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09/03/2011

MoMedia International Makes Three New Appointments

A leading digital media company, MoMedia International has hired three new account managers to further boost its content aggregation and managed services business.
Sarah Leese and Sukai Eccleston will be UK-based while Sarah Kirkby will operate out of Australia. They will be responsible for overseeing content acquisition, customer analytics and marketing.
Sarah Leese joins MoMedia from Channel 5, where she was Commercial Analysis Business Manager, responsible for promoting content to media buyers and forecasting viewers. Previously, she was Programming Manager at the broadcaster. Sarah will focus on customer analytics.
Sukai Eccleston was previously Executive Producer at Readers Digest, where she managed the development of new editorial content, while providing editorial oversight of all licensed product. Sukai will focus on content acquisitions.
Sarah Kirkby joins MoMedia from Australia's Nine Network, where she was Digital Marketing and Content Manager. She developed digital marketing strategies for the broadcaster's key entertainment brands such as Underbelly, Apprentice Australia and Sea Patrol. Previously, she was a Video Producer for ninemsn, Australia's number one interactive media company. Sarah will focus on VoD promotions & marketing.
Lucas Bertrand, CEO, MoMedia International, said: "These appointments have been made to grow our clients retail VoD sales and to help them grow their VoD customer base. The appointment of Sarah Kirkby also establishes a local presence for MoMedia in Australia, which is a key territory as we continue to expand globally."
(KMcA)
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