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20/02/2003

Big Idea Productions copy protect with Macrovision

Big Idea Productions, creator of "values-based product in the children's entertainment industry" have chosen Macrovision Corporation to copy protect their first animated feature film, 'Jonah - A VeggieTales Movie', to be released on DVD on March 4.
Dan Merrell, senior vice president of sales and marketing at Big Idea Productions, said: "We strongly believe in protecting our intellectual property. With the rapid growth of new electronic recording technologies, Macrovision's copy protection will enable us to secure and maintain the quality of our products from unauthorised duplication."
Carol Flaherty, senior vice president of Video Technology at Macrovision, added: "Over half of all US households own two or more VCRs and/or DVD devices, and there is a growing population of DVD recorders. The potential to make unauthorized digital or analogue copies of quality programs is significant.
"We are pleased to offer a solution for Big Idea that safeguards their programs from being copied to both analogue and digital media."
(GB)
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