DRG Acquire TLC's Inedible To Incredible

DRG, one of Europe's leading independent worldwide TV distributors, has announced the significant acquisition of the US primetime TLC series, Inedible to Incredible.
DRG simultaneously confirmed that Discovery has acquired DRG's primetime Channel 4 transformational series Jo Frost Extreme Parental Guidance for TLC and the Balkans and Real Time Italy.
An original commission by TLC, Inedible to Incredible is an HD series produced by Discovery Studios' in the USA.
Patrick Roberts, SVP of International Sales at DRG, said: "Inedible to Incredible is a transformational series about every person's cookery disasters made great. The series recently premiered on TLC in the USA and instantly achieved breakout ratings. DRG's team is looking forward to launching the show to international buyers this MIPCOM."
In the second part of today's announcement, DRG series Jo Frost Extreme Parental Guidance has been acquired by TLC for Eastern Europe and Discovery has acquired the series for its channels in Italy. The series investigates the reality of the modern family, its extreme and common parenting issues and help those parents who are accused of failing their kids.
Marian Williams, VP of EMEA Programming, said: Jo Frost Extreme Parental Guidance is a fantastic example of what we look for in programming for TLC - we want to find extra-ordinary real life characters and tell their stories in an authentic, original, compelling and meaningful manner. To ensure TLC appeals to modern day women we are combining existing international hit titles from Discovery's vast programming library with popular acquisitions and we will soon be announcing some big titles for a number of local commissions."
Patrick Roberts, SVP of International Sales at DRG, added: "We're delighted to be partnering with Discovery and TLC in bringing this superb UK series to their millions of viewers. Jo Frost Extreme Parental Guidance is now watched in more than 55 territories worldwide. This show is relevant to all audiences, not just parents. It's a fascinating, powerful and insightful series about family life, packed with emotion and brought together by Jo's determination to transform the family's world into a positive lifestyle."
The Jo Frost Extreme Parental Guidance deals were brokered at DRG by Anne Roder-Botbol, Senior Sales and European Co-production Executive and Senior Sales Executive's Reema Patel.
(KMcA)