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12/11/2009

Broadcast India Wins Business For SGO Mistika

SGO has announced that four new sales of Mistika have arisen following the positive response from visitors from across Asia at Benchmark's stand at Broadcast India 2009.
Benchmark, SGO's official Asian reseller is a broadcast systems integrator and distribution house with offices in Beijing, Chennai, Mumbai, New Delhi and Singapore, providing Mistika as one of their major post production solutions.
Peal Broadcast Corporation, a Hindi Broadcast company based in Noida, a satellite town of New Delhi, has invested in a Mistika SD post production suite to complement their Broadcast Channel.
Broadcast Channel Brand Value, based in the Eastern State of India has also committed its corporation to a Mistika SD system.
Sony 8, a regional language (Bengali) Eastern Indian Broadcast Channel, based in Calcutta purchased a Mistika 2K post production system. The facility doubles up as a broadcast channel and a film post house, therefore its requirement specifically for a Mistika suite was significant as the Mistika system provides flexibility, openess and data workflow capability which are distinct advantages.
Benchmark also sold a Mistika 2K system to South East Asia Television and Radio FM 106 in Cambodia.
At Broadcast India 2009, Mistika's new developments were revealed which included its real-time Red One camera workflows and other data workflows including grading and rescaling to 2K, HD and SD.
What makes Mistika stand out is that the system enables editing, grading and compositing direct from RED format files, natively in real-time, without importing, processing or the need for conversion.
In addition, Mistika's remarkable speed is truly impressive with many real-time effects including colour grading 4K DPX images. Mistika is also a very open system, allowing easy files exchange and storage sharing with other systems. The open architecture, intuitive interface, speed and scalability of the system make it the most cost effective choice for post houses that needs the power and flexibility to produce and deliver any project. Mistika seamlessly integrates timeline-based editing, conforming, infinite-layer compositing and colour grading and image restoration all in one complete system with various toolsets working together in the timeline.
(KMcA/BMcC)
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