BROADCAST FILM AND VIDEO DIRECTORY
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WaveFX - Video & Webcast Production

Contact WaveFX - Video & Webcast Production

Company:
WaveFX - Video & Webcast Production
Telephone:
01223 505600
Website:
Contact:
Jamie Huckle
Email:
Address
19 Edward Street,
Cambridge Video Production,
CB1 2LS,
UK

About WaveFX - Video & Webcast Production

WaveFX - Video Production, Animation & Event Streaming Company

Unfamiliar with filming and webcasting? Don't worry, our aim is to de-mystify all aspects of video production, animation and live event streaming which means you can relax and enjoy the creative process.

We've helped a range of clients exploit the potential of video, from small local businesses to large multinational companies. Our aim is to deliver creative videos that strike the perfect balance between engaging your audience and delivering your key messages.

Trust us: Our crews are professional, flexible and above all approachable; we have filmed CEO’s from some of the world’s biggest companies. We offer our clients a plain speaking approach to audio-visual production, turning any brief into a video with clarity and impact.

Our philosophy is simple: we create videos with the viewer 100% in mind. If the viewer is not engaged your key messages are lost. We work hard to deliver concise, creative, watchable videos.

Recent Awards

Best Live Streaming Solution – Event Technology Award
Best UK Live Event Streaming Company – Technology, Media & Telecoms Award
Best Social Media Streaming Company, UK – Technology, Media Awards

Social Media Videos
As broadband speeds increase, so does the ease at which video can be delivered directly to your staff or customers via the internet and mobile devices. We are a leading internet production company based in Cambridge, offering a complete web production service from a simple filmed interview to the latest green screen technology. We really do know what works on camera and what gets results on-line.

Live events
Whether you require single camera coverage of your event, or a multi-camera set-up with vision mixing, we can supply the right equipment with a highly experienced crew.

We believe in a friendly yet professional approach and a collaborative working relationship, we'll work closely with your event organiser and AV company to ensure smooth running on the day.

Events can also be streamed live to our fully customisable interactive website and if needed we can also provide an on-site editor so you can watch the highlights of your event shortly after it’s happened.

Webcasting and Live Streaming
Internet streaming today is perceived as incredibly complicated and expensive, we think we buck the trend as our solution is extremely cost effective and packed full of interactive features that we've included absolutely free.

Why we’re different: Our webcasting solution concentrates on the viewer and is mixed live by a creative professional so in essence our video stream looks and feels more like a TV production (without the high cost or catering van).

3D Animation
We are very proud of the success of our 3D animations having won several awards, most recently for a series of 3D videos for Microsoft MSN. Products and ideas that would either be too expensive or even impossible to film in real life are very achievable using 3D and with the latest developments in Stereoscopic 3D we can create amazing animations that literally jump out and grab your viewers' attention.

WaveFX corporate video production Cambridge, Cambridge video production company, music video production Cambridge,Cambridge video production UK, Cambridge company corporate production video, promotional video production.

Products / Services / Credits

  • Event Streaming
  • Video Production
  • Animation
  • Webcasting
  • 360 Degree Webcasting
  • Live Event Filming
  • Facebook Live Streaming
  • LiveStream HD550 hire
  • Insta360pro Camera Hire
  • LiveStream Studio Freelancer
  • Tricaster Operator

Team

Name Role Email Telephone
Adrian Taplin Webcasting Lead 01223 505600
Chris Trill Animation Lead 01223 505600
Jamie Huckle Creative Director 01223 505600

Showreel

Company News

01/06/2018
WaveFX nominated for 4 live streaming awards

The Streaming Media Readers’ Choice Awards 2017 are now open for voting. Conducted annually since 2007, the awards represent the online video industry’s shining live streaming stars as selected by users.


The Readers Choice Awards are quite simple. There's no panel or jury. The most votes decides the three finalists and the eventual winner for each category.

This year, WaveFX is very excited to have been nominated in the following four categories.

- Best Live Streaming Innovation

- Enterprise Video Solution

- Online Video Platform

- Streaming Services Provider

Big thank you to all the WaveFX team for their hard work, clients who nominated us and all that voted. Fingers crossed…

#webcasting #streaming #eventstreaming #360vrstreaming

www.wavefx.co.uk
01/06/2018
Stream LIVE 360 to YouTube & Facebook

Stream live 360 with award winning video production company WaveFX who have taken a giant leap into the immersive world of VR with the purchase of the insta360 Pro 8K VR camera, one of the first in the UK.


360° VR live streaming offers the online viewer the very best seat in the house, creating an engaging and interactive experience with or without a VR headset.

This great new technology puts the viewer in the director chair, and it really does work. Imagine being at a conference or meeting and being able to choose where you look, for example:
– The presenter at the lectern
– The presentation graphics on the screen
– Someone in the audience asking question
– One of the panel replying

Viewing a 360 degree event requires no extra software or hardware; you simply open your favourite browser and watch the webcast as normal. You also have the option to fully submerse yourself in the event by wearing a VR headset.

Jamie of WaveFX commented “We really took our time evaluating many cameras before settling on the insta360 Pro. Its 6 independent HD lenses can capture 360 degree video in up to 8K resolution in both RAW and HDR. When in 4K mode, the camera can also record up to 100fps.

The process of stitching the 6 cameras together is done beautifully in real-time within the camera, so no extra software or hardware to worry about.

This technology really is amazing with the ability to stream live 360 to Facebook and Youtube from any location"


The insta360 pro is available to hire from WaveFX’s central Cambridge studio complementing their range of traditional 4K cameras and webcasting equipment.

If you’d like to discuss your latest 360° event or webcast or just talk through an idea, please do get in touch with WaveFX and 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventfilming #360 #insta360 #360livestreaming #streamlive360

www.wavefx.co.uk

#eventfilming #360 #insta360 #360livestreaming #bestwebcastingcompany
01/06/2018
WaveFX launches Multicasting – allowing one event to be streamed to many

Connect with a larger audience by multicasting your event to Facebook,YouTube and Twitter (or any network) all at the same time.








Multicasting streaming (sometimes referred to as Simulcast) allows you to webcast your event simultaneously to multiple platforms including Facebook, YouTube and Twitter using just one encoder (and of course a friendly WaveFX streaming operator).

Multicasting is very new and does require a little more bandwidth from the network you’re using to stream from, but with today’s fibre optic broadband speeds it shouldn’t be a problem.

By offering the webcast on multiple platforms the viewer can choose which platform and device that suits them at that particular time, this flexibility increases audience viewing figures, engagement and interaction.

Adrian Taplin from WaveFX commented “This week we streamed a MNDA conference from Taunton, Somerset simultaneously to Facebook and Livestream with no noticeable increase in CPU stress on our encoder, but an incredible increase in viewing numbers for the client”.

Webcast your event simultaneously to any platform with Multicast Streaming.


The innovations don’t stop here with the next few weeks EventStreaming.TV are launching 360° live streaming which allows the viewer to choose their view. 360° VR webcasting offers the online viewer the very best seat in the house, creating an engaging and interactive experience with or without a VR headset.






If you’d like to discuss your latest 360° event or webcast or just talk through an idea, please do get in touch with WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventfilming #360 #insta360 #360livestreaming #bestwebcastingcompany #cambridgevideo
01/03/2018
New outside broadcast van for remote video production and webcasting

New outside broadcast van for remote video production and webcasting








New outside broadcast van for remote video production and webcasting

We’ve always had a van but now we have a VW California kitted out and ready for remote mobile editing, video production and webcasting.

2016 has seen a steady increase in webcasting projects with more challenging locations and deadlines, our new outside broadcast van simply allows us to say “Yes” to clients who need a proactive video production or webcast service from locations where power or the internet just doesn’t exist.

Fast turnarounds for video projects are now the norm and the VW allows us to have mains electricity, a comfy seat and the coffee on. Coupled with a satellite solution we can now broadcast live from anywhere in the UK and Europe.

If we need to go further we can simply jump a plane with our LiveStream HD550 a very clever little box that allows us to live vision mix up to 5 cameras, PowerPoint and titles. The output can then be recorded or live streamed to any website including social media platforms such as Facebook and YouTube.

The Livestream HD550 packs down into a carry-on bag and used with our incredible small 4K Sony cameras we can deploy a webcasting team anywhere in the world without a team of Sherpas or Ryanairs baggage fine.

The big news is the VW has central heating which is a small separate diesel engine that keeps the van very snug and uses very little diesel, so perfect for late night editing. This might not sound like big news but once we nearly froze wearing gloves thumping at a keyboard cutting a video in production marquee as the temperature dropped to -3 (-23 when I tell it in a pub)

If you’d like to discuss your latest 360° event or webcast or just talk through an idea, please do get in touch with WaveFX 01223 505600 or email hello@wavefx.co.uk






www.wavefx.co.uk

#eventfilming #360 #insta360 #360livestreaming #outsidebroadcast
01/03/2018
Bill Gates Malaria Webcast

Bill Gates webcast called on Commonwealth leaders to show they’re ready to beat malaria

The malaria summit webcast was designed to coincide with a Commonwealth Heads of Government Meeting (CHOGM) in London this week. The 53 Commonwealth countries, mostly former British colonies, are disproportionately affected by malaria – accounting for more than half of all global cases and deaths although they are home to just a third of the world’s population.

Former Microsoft CEO Bill Gates, now focussing on his Bill and Melinda Gates Foundation, spoke of the importance of collaboration and sharing during his keynote webcast. “It’s a disease that is preventable, treatable and ultimately beatable, but progress against malaria is not inevitable,” Gates said. “We hope today marks a turning point.”

A total of £2.9bn was pledged to fight the disease which included £1.45bn from countries affected by malaria, £700m from the Bill and Melinda Gates Foundation and £160m from the UK government.

Commonwealth leaders also promised to halve the impact of malaria within five years, preventing 350m cases of the disease and saving 650,000 lives.
WaveFX employed by event production company Glasgow’s live streamed the entire 5 day event to the Commonwealth office website and other websites crossposting to several Facebook and Youtube channels.

Watch a clip of the presentation here https://www.wavefx.co.uk/portfolio-items/bill-gates-live/

Whether you require single camera coverage of your event or a multi-camera set-up with vision mixing, WaveFX can supply the right equipment with highly experienced, flexible pro-active crew. New for 2018 is the exciting ability to film, vision mix and live stream events in 360° VR video which gives the audience the ability to interact and become fully immersed with and without a headset.

WaveFX regularly work with production companies, event organisers and venues to offer their clients a webcasting service. We are a completely white label streaming company and happy to wear any company T-shirt.

For more information on how WaveFX can help film and webcast your next event please call Jamie 01223 505600 or email stream@wavefx.co.uk
www.wavefx.co.uk

www.wavefx.co.uk

#streamevent #webcastcompany #filmevents #360live #facebooklive #webcast
01/03/2018
Commonwealth Summit live webcast from Buckingham Palace

This week the UK hosted the Commonwealth Heads of Government Meeting (CHOGM) where world leaders gathered in London and Windsor to address shared global challenges and agree actions on how to create a better future for all.


WaveFX were on-site for 7 days webcasting the events, forums and ceremonies live to Facebook, YouTube and LiveStream. Working for Glasgow’s a multi-award winning agency with specialities in events management and technical production.

The Commonwealth contains a diverse group of countries, its home to half of the globe’s top emerging cities and, with a combined population of 2.4 billion people, nearly a third of the global population.

The Commonwealth Summit was formally opened by Queen Elizabeth followed by an official welcome of the leaders of 53 Commonwealth nations by UK Prime Minister Theresa May and Commonwealth Secretary-General Patricia Scotland.

A first for WaveFX was the new feature within Facebook to crosspost a live webcast.

Jamie from WaveFX: “Crossposting is a great new feature allowing us to broadcast across multiple pages without the need for multiple encoders. For example we streamed the official opening live to the Buckingham Palace Facebook page and cross posted simultaneously to the Commonwealth, with viewing figures at just over 580,000”

Other highlights of the week included Meghan Markle joining Prince Harry as he begins work as a Commonwealth youth ambassador. Webcasting live from Buckingham Place as The Queen called the Commonwealth ‘one of the world’s great convening powers’ during her speech at the formal opening, and Emeli Sande singing the National Anthem.

WaveFX are a Cambridge based media agency who film and live webcast throughout the UK and abroad with a vast experience working for companies, charities and agencies. A flexible, proactive team who are more than happy to work on small scale projects as well as partner with other agencies for larger productions.

If we can help in anyway at WaveFX with your latest event, live webcast or video production please do get in touch with Jamie: 01223 505600 or email hello@wavefx.co.uk

#4kvideo #4kwebcast #360video #eventstreaming #livestream #facebooklive
01/03/2018
Bill Gates Malaria Webcast

Bill Gates webcast called on Commonwealth leaders to show they're ready to beat malaria


The malaria summit webcast was designed to coincide with a Commonwealth Heads of Government Meeting (CHOGM) in London this week. The 53 Commonwealth countries, mostly former British colonies, are disproportionately affected by malaria – accounting for more than half of all global cases and deaths although they are home to just a third of the world’s population.

Former Microsoft CEO Bill Gates, now focussing on his Bill and Melinda Gates Foundation, spoke of the importance of collaboration and sharing during his keynote webcast. “It’s a disease that is preventable, treatable and ultimately beatable, but progress against malaria is not inevitable,” Gates said. “We hope today marks a turning point.”

A total of £2.9bn was pledged to fight the disease which included £1.45bn from countries affected by malaria, £700m from the Bill and Melinda Gates Foundation and £160m from the UK government.

Commonwealth leaders also promised to halve the impact of malaria within five years, preventing 350m cases of the disease and saving 650,000 lives.
WaveFX employed by event production company Glasgow’s live streamed the entire 5 day event to the Commonwealth office website and other websites crossposting to several Facebook and Youtube channels.

Watch a clip of the presentation here

Whether you require single camera coverage of your event or a multi-camera set-up with vision mixing, WaveFX can supply the right equipment with highly experienced, flexible pro-active crew. New for 2018 is the exciting ability to film, vision mix and live stream events in 360° VR video which gives the audience the ability to interact and become fully immersed with and without a headset.

WaveFX regularly work with production companies, event organisers and venues to offer their clients a webcasting service. We are a completely white label streaming company and happy to wear any company T-shirt.

For more information on how WaveFX can help film and webcast your next event please call Jamie 01223 505600 or email stream@wavefx.co.uk
www.wavefx.co.uk

www.wavefx.co.uk

#streamevent #webcastcompany #filmevents #360live #facebooklive #webcast
01/03/2018
Turn a single 4K camera into a multi-camera 4K webcast

4K video isn’t just about increased pixels and picture quality, 4K webcast cropping is the new buzz word and its allowing HD video production and webcasters to do much much more.

4K cropping allows a single camera to create multiple shots to make any event look like a multi-camera production. For example a 4K camera set to a wide shot could also be used as a close up on the presenter, a mid shot off the panel and also a close up of any panel presenter.

The ability to create multiple virtual shots that zoom and glide beautifully from one to the other is a very impressive feature and one that WaveFX have fully bought into with the purchase of several new 4K cameras and 4K LiveStream vision mixers.

Switching between the virtual camera shots highlights key moments in any presentation resulting in a dynamic and engaging broadcast for your audience. The big news is having just one or two 4K cameras without a camera operator is a significant cost saving over a traditional multi-camera setup.

The growth of live streaming has been remarkable with event webcasting now an established part of business communications and social media marketing including private secure webcasts, YouTube and Facebook Live.

YouTube added 4K webcast support for streaming in 2016 with LiveStream following in 2018. Most professional video cameras now support 4K recording and output, so now is a great time to enhance your next event either with the increased quality of a 4K webcast or the ability to create virtual shots in HD.

WaveFX are a Cambridge based media company who film and webcast throughout the UK and abroad with a vast experience working for companies, charities and governments agencies. A flexible, proactive team who are more than happy to work on small scale projects as well as partner with other agencies for larger productions.

If we can help in anyway at WaveFX with your latest event, 4K webcast or video production please do get in touch call Jamie: 01223 505600 or email hello@wavefx.co.uk

#4kvideo #4kwebcast #360video #eventstreaming #livestream
01/03/2018
12 Rules for Life - Facebook Webcast

Clinical psychologist Jordan Peterson is one of the world’s most popular public thinkers, whose talks have been seen by tens of millions of viewers.


Dr. Peterson is a professor at the University of Toronto, a clinical psychologist and the author of 12 Rules for Life: An Antidote to Chaos. The number 1 Sunday Times and International Bestseller from 'the most influential public intellectual in the world right now' (New York Times)

Live from the Emmanuel Centre in the heart of London the how to: Academy hosted a sold out event. The how to: Academy presents an unparalleled public programme of live events and courses in London – featuring leading scientists, business theorists, Nobel Prize laureates, philosophers and authors.

In this talk, Jordan set out twelve profound and practical principles for how to live a meaningful life, from setting your house in order before criticising others to comparing yourself to who you were yesterday. Happiness is a pointless goal, he shows us. Instead we must search for meaning.

WaveFX stream team filmed, vision mixed and live streamed the event live to Facebook attracting over 29,000 unique viewers.

The clever bit of kit used for any facebook webcast is an extreemely portable 4K portable vision mixer and encoder which allows for multiple cameras, graphics, social media and pre-made videos to be mixed into any webcast.

The growth of live streaming has been remarkable with event webcasting now an established part of business, sports, stage shows and social media marketing.

If we can help in anyway at WaveFX with your latest event, facebook webcast or just to discuss an idea please do get in touch 01223 505600 or email stream@wavefx.co.uk
01/03/2018
How to setup a webcast on social media

Live streaming to social media is now routine for many brands and companies and we thought we’d help by creating a step by step guide to webcasting on each platform.

Download our FREE guide here on how to setup a webcast on social media

Each platform has its own perks and drawbacks, so you’d need to research which is the best fit for your goals and audience. In our guide we’ve covered the big three players Facebook, YouTube and Twitter.

We’ve also covered 360° VR live streaming which we’re hoping will really take off this year with all the top platforms now offering as a free service. 360 degree video offers the online viewer the very best seat in the house, creating an engaging and interactive experience with or without a VR headset.

A survey conducted with LiveStream and New York Magazine found 80% of online viewers would rather watch a live video than read a blog and 67% said quality is most important factor when watching a livestream.

What we offer at WaveFX is a professional webcasting solution, our philosophy is simple, we create webcasts with the viewer 100% in mind, if the viewer is not engaged your key messages are lost, we work hard to deliver concise, creative, watchable webcasts.

We’ve won multiple industry awards because we concentrate on retaining the viewer, all our webcasts are mixed live by a creative professional so in essence your webcast will look and feel more like a TV production.

The growth of live streaming has been remarkable over the last few years and 2018 will see live streaming become commonplace in business, social media marketing and campaigns.

If we can help in anyway at WaveFX please do get in touch call 01223 505600 or email stream@wavefx.co.uk

www.wavefx.co.uk

#webcastcompany #livestream #livestreaming setup a webcast
01/02/2018
Anthony Joshua's Live workout in 360 video

The WaveFX team have just returned from a week in Cardiff filming 360 video and streaming Live the build up to the Anthony Joshua v Carlos Takam fight.


Anthony Joshua made the fourth defence of his world heavyweight titles against Carlos Takam at Cardiff’s Principality Stadium, winning the fight in the 10th round.

Working with Deece Creative the pre-fight workout sponsored by William Hill was filmed and streamed live to 1000’s on Facebook from St David’s Hall in Cardiff. The following day WaveFX streamed the press conference from Cardiff’s national museum which also saw huge numbers tune in.

Adrian from WaveFX: “Facebook Live really is the best platform to see big audience figures with the bonus that they can react and comment in real-time so they really feel part of the webcast.

We used our LiveStream HD550 portable encoder and Teradek wireless camera unit to live mix multiple cameras, videos and presenters, giving the online viewer the highest production values without the high cost associated with live TV”

Watch a clip of the “workout” here

WaveFX also took time to record the events in 360 video via they’re new 8K VR camera, this great new technology puts the viewer in the director chair putting the online viewer in the very best seat in the house, creating an engaging and interactive experience with or without a VR headset.

Watch an example of the 360 video workout here

If you’d like to discuss your latest 360 video, Facebook webcast, video production or just talk through an idea, please do get in touch with WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventfilming #facebooklive #insta360 #360livestreaming #webcast
01/01/2018
LIVE streaming 2017 review from WaveFX

Webcasting and live streaming continues to grow in 2017 and has found a home in every aspect of our busy lives, from the private work webcast watched on the train to the shared experience with friends on Facebook we continue to share, interact and watch live video from around the globe.


Each of these live webcast statistics tell a story but bound together really do suggest an industry on the up with seemingly plenty more to come.

1 Streaming accounts for 65% of internet traffic and is expected to jump to 82% by 2020

2 More than 1 in 5 Facebook videos is now live and watched 3x longer than pre-recorded uploads

3 80 percent of surfers would rather watch a live video than read a blog

4 360° live video is set to grow in 2018, Facebook reports over 20,000 360 videos are uploaded daily

5 67% of viewers said quality is most important factor when watching a livestream

6 Event streaming is no longer a cool new way to interact with audiences—it’s an expectation.

7 45% of audiences would pay to watch a live webcast of a favourite team, speaker or performer

8 Top 3 video platforms rated by audience satisfaction 45% Livestream, 66% Facebook, 70% YouTube

9 For 56% breaking news is the type of live video content they watch most often. Conferences and concerts are tied in second place with 43%.

10 Live content on Facebook receives 10 times more comments than regular videos.

UK based WaveFX is one company that has embraced live event filming and streaming for nearly 10 years and is at the fore front of offering client a cost effective streaming solution whilst embracing new technology such as VR and 360°

If you’d like to discuss your next event or webcasting idea please do get in touch, call Jamie 01223 505600 or email webcast@wavefx.co.uk

Please do comment on our live streaming 2017 review, we really do appreciate the feedback

Sources for our live streaming 2017 review: LiveStream, Forbes and Business insider
01/03/2017
WaveFX now hiring Teradek Kits for remote wireless cameras

Teradek are one of the best-known names in wireless monitoring and WaveFX are now operating and hiring their latest generation of transmitters. The new Bolt 1000 and 3000 are zero delay wireless video systems that can transmit 1000ft and 3000ft respectively. The images transmitted are visually lossless with less than 0.001 seconds of delay. Both units support both SDI and HDMI connections.

The WaveFX team recently used the Teradek Bolt 1000 for a Barbour fashion show webcast and also as at Tattersalls horse sales - linking up a remote roaming reporting to the main multi camera broadcast.

If you’d like to know more visit: https://www.wavefx.co.uk/teradek-hire/

Teradek Bolt 1000 transmitters use 11 channels in the 5GHz spectrum and the 3000 uses 35 channels. They include new DFS (Dynamic Frequency Selection) channels that allow devices to share the 5GHz band with much less interference. The Bolt transmitter has an HDMI and a 3G-SDI input. The output is 3G-SDI and there’s a built-in HDMI to SDI converter. The receiver has an HDMI and SDI output.

Teradek Bolt 1000/3000 Features

  • Longer Range – Transmit visually lossless video up to 1000/3000ft with no delay (depending on model)

  • 20mhz Channels – Use more than twice as many Bolts in one location or avoid interference like never before

  • 2 New DFS Channels – Operate interference-free more often in the USA and Europe by making use of two newly introduced DFS channels

  • 20% Smaller Chassis (compared to previous version) – Not just smaller, but lighter too, allowing these models to integrate into any rig unnoticed

  • More Robust Than Ever Before – Reach your Bolt’s full range and potential right out of the box with new software that provides the most robust wireless link we’ve ever created

  • Rapid Reconnection – Reconnect times during a dropped link are now instantaneous once you move back into range

  • Built-in HDMI To SDI Converter – Perfect for use with MoVI and other gimbals, Bolt’s TX has a built-in HDMI to SDI converter, allowing you to connect both your on-camera monitor and video source via the same device

  • Individual Identity – Easily identify which Bolt TX and RX work together with removable colored top plates

  • Metadata and timecode and 3D LUTs Support

  • Dual inputs/outputs

  • Multicast capable

  • Manual frequency selection

  • USB 3.0 GRAB Engine included


If you’d like to discuss your latest video project, animation, webcast or just talk through an idea, please do get in touch with Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk
01/03/2017
WaveFX wins Best Social Media Streaming Company 2017

The Technology, Media & Telecoms awards turn the spotlight on the best and the brightest businesses, individuals and departments from across these three industries.

WaveFX stood out from the competing to win Best Social media Streaming Company for the second year running.

TMT judging panel commented: “Each one of our award winners can be rest assured that their recognition was truly deserved, as all our awards are based upon merit and merit alone. Once the voting closed, our dedicated in-house research team set to work analysing the past 12-months of each nominee, to ensure one of our prestigious accolades went to the most deserving”

Adrian Taplin of WaveFX “We’re obviously delighted to win Best Social Media Streaming Company from TMT for the second year it’s a big thumbs up to all the team. There’s more to come as we enter the world of 360VR live streaming with the purchase of our new Insta360 pro 8K camera”

Commenting on the awards, Nathan Angell, Awards Coordinator, expressed pride in the deserving winners: “Congratulations to each of my winners, all of whom have shown extraordinary dedication and skill to come this far and win one of our prestigious awards. I wish them all the very best of luck for the future and look forward to hearing about their further achievements.”

Media is at the core of many business across the globe. Digital platforms have grown rapidly in recent years and has revolutionised the way individuals, firms and companies communicate.

If you’d like to discuss your latest 360° event or webcast or just talk through an idea, please do get in touch with WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventfilming #360 #insta360 #360livestreaming #bestwebcastingcompany
01/03/2016
WaveFX film and webcast live form the Shard

The Sage European Debate that took place on Monday 7th live from the Shard. The debate was moderated by Ian King from Sky News with WaveFX filming and webcasting for Waters Productions

The debate was attended by small business owners and business leaders, all with questions about what the real implications of an ‘in’ or ‘out’ vote will be and seeking to influence strategy and policy.

There were lots of plaudits and recognition of small business owners – from Sage’s Brendan Flattery’s comment of ‘they’re nothing short of heroes working long hours and using their life savings to fund their businesses and follow their dreams’……to Anna Soubry’s (MP for Broxtowe) comment that small businesses are ‘run by brilliant people’.

By the end of the hour the results were:

In: 56%

Out: 20%

Undecided: 24%

Watch again and decide for yourself via YouTube https://youtu.be/kKo_0MVrWGk

Adrian Taplin of WaveFX quipped “It’s a big decision but I’ve never quite forgiven Europe over the whole Marathon to Snickers and Opel fruits to Starburst scandal, big issues you rarely hear debated”

If you’d like to discuss your latest webcast or event please call video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk/

#eventstreaming #webcast #videoproduction #cambridge #video #edit #livestream
01/03/2016
WaveFX at “Motown the Musical” London Launch Event

The West End production of Motown the Musical opened this month at the Shaftesbury Theatre featuring the music and lyrics from the legendary Motown catalogue and book by Motown founder Berry Gordy.


WaveFX were commissioned by Tiger Films to supply the production equipment and service to film and live stream the red carpet event direct to the Telegraphs website.


Jamie at WaveFX commented: “This was technically a challenging event involving building a full outside broadcast facility in a back room on the 3rd floor of the theatre. Over 1km of cable was laid to live mix 4 cameras, pre-made videos and instant replays – oh and it was raining!!”

The Supremes star Mary Wilson joined Smokey Robinson and Berry Gordy at this treble a celeb packed press night. Watch the highlights on YouTube

Rob Hill Technical lead for WaveFX commented: “Surprisingly, securely a fast internet feed for the stream in central London was a real struggle; the pro-active team at RockIT Networks quickly ruled out a satellite on the roof and 4G, pulling it out the bag by bartering with a local shop owner to rent a fast connection for the day”

Oggi Tomic WaveFX videographer at WaveFX: said “We’ve heard it through the grapevine” (apologises, cheap pun)

If you’d like to discuss your latest webcast or event please call Cambridge video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk/

#eventstreaming #webcast #videoproduction #cambridge #video #edit #livestream
01/02/2016
WaveFX film 30 acts over 3 nights in front of 9000 people

This is the 5th year the crew of WaveFX have filmed the British Magic Championships live form the Winter Gardens Blackpool Opera house

The Blackpool Magic Festival showcases over 100 UK and international magic dealers, world-class close-up magicians, lecturers and stage performers.

It is also the home of the British Magical Championships, European Close-up Magic Championships and the UK Children’s Entertainer of the Year Competition.

Cambridge video company WaveFX provide 4 cameras and a creative vision mixer and live edit the show to giant screens in and around the opera house.

Phil Dalton, videographer at WaveFX commented: “This really is a great 3 days and a complete break from the norm, we rehearse camera moves all day and then produce a 3 hour live show to a packed house of over 3000, even thou we’ve seen the rehearsal I have no idea how it’s done, the magic that is not the cameras”

If you’d like to discuss your latest webcast or event please call Cambridge video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk/

#eventstreaming #webcast #videoproduction #cambridge #video #edit #livestream
01/01/2016
Dramatic rise in web-casting events

We’re packed and ready…

In 2015 WaveFX saw a dramatic rise in web-casting and live event streaming and we realised that some projects needed a more compact and mobile solution.

Clients were asking us to travel abroad more and we wanted to create a “go anywhere” solution that would pack down into a rucksack and carry-on. We shopped about, did some research and opted for the LiveStream HD550 with a couple of small SDI pro cameras.

The livestream HD550 is a professional vision mixer solely designed for live streaming but does so much more!

– Quick set up with just a 1 man crew
– Vision mix multiple 5 HD video feeds, including PowerPoint
– Monitor and equalise audio feeds
– Integrate live social media feeds, poll results and skype
– Built-in bonded transmission including 3G, 4G and wifi

Whilst being cost effective and mobile enough to service the smallest of events with the tightest of budgets the Livestream HD550 is certainly not a budget bit of kit. It’s a professional vision mixer boasting multiple industry standard features. This allows us to keep costs to a minimum which we pass on to clients without ever compromising quality or security of their webcast.

Jamie Huckle, Creative Director EventStreaming.TV gave the Livestream HD550 its first field outing at The International Symposium on ALS/Motor Neuron Disease in Orlando USA.

“The Livestream HD550 delivers on all that it promises! Being so portable makes it possible to pack and fly all our kit including cameras anywhere in the world, which we hope makes us an extremely cost effective, zero hassle solution for streaming any event, any-time, anywhere.”

Nicole Yarab, ASL Senior Director of Clinical Programs noted:

“It was an absolute pleasure to work with WaveFX this week in Orlando. All the team were knowledgeable and attentive professionals who provided a seamless live streaming experience for our event.”

Whether you require single camera coverage of your event, or a multi-camera set-up with vision mixing, WaveFX can supply the right equipment with a highly experienced crew.

For more information on our LiveStream mobile package click here http://www.wavefx.co.uk/services/livestreamhd550/

If you’d like to discuss your latest webcast or event please call Cambridge video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge #video #edit #livestream
01/01/2016
WaveFX film Cambridge Africa event at St. Johns College

The Cambridge-Africa Day 2015 took place on 23rd October 2015, at St John’s College in Cambridge. This event showcased the wide range of mutually beneficial collaborative research projects, capacity building initiatives and development activities by Cambridge academics and students in partnership with African colleagues.

Professor Sir Leszek Borysiewicz’s message to the Cambridge-Africa partnership was to “please grow arts and humanities”: The Vice-chancellor urged universities to offer a range of subjects and not to forget the “brilliant” cultural contributions of subjects outside of the natural sciences, technology, engineering and maths

WaveFX a local video production company was commissioned by Cambridge Africa to film the day long event and edit the presentations.

Adrian Taplin WaveFX: “To keep costs down and provide a professional service more in keeping with a TV production, we actually edit live on-site, mixing two cameras and any PowerPoint into a video the client can upload the very same day”

If you’d like to discuss your latest film project or event please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge-event #video #edit
01/12/2015
WaveFX at the BFI

“Content London” hosted by C21 media is one of the most stimulating events in the global content industry calendar. Over three days it plays host to three conferences, which pull together all sectors of the TV and film business.

WaveFX was asked to provide all the crew and audio visual equipment needed to film and relay the presentations across the 3 main screens at the BFI.

The presentations from Amazon studios, BBC and Buzzfeed to name just a few were vision mixed live to reduce editing and speed up delivery time to the web.

More than 150,000 top level executives engage with C21's video, audio and written content each month. From those running major Hollywood studios and international channels, to small independent producers and distributors aiming to keep pace with the latest industry news, features and analysis.

Jason Olive, Head of Television C21 Media commented: “Thanks for your efforts throughout. I thought you and your team were all excellent. They were skilled and affable, the perfect combo.”

Peter Wilson, Tricaster Operator at WaveFX said: “It’s great to live vision mix an event that you’re really passionate about and also see and hear from the makers of iconic TV shows such as X-Files, Downtown Abbey and The Bridge. For me I’m going to be watching “The Man in the High Castle” and “The Tunnel” but still recording “Can’t pay we’ll take it away”

Whether you require single camera coverage of your event, or a multi-camera set-up with vision mixing, WaveFX can supply the right equipment with a highly experienced crew

If you’d like to discuss your latest webcast or event please call Cambridge video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge #video #edit #livestream
01/12/2015
WaveFX film and stream LIVE from USA

This year’s International Symposium on ALS/MND took place in Orlando, USA. Cambridge based video production company WaveFX provided all the equipment and crew necessary to webcast the event around the world.

The Symposium is the largest medical and scientific conference on MND/ALS. It is the premier event in the MND research calendar, attracting over 800 delegates, representing the energy and dynamism of the global MND research community.

The “Ask the Experts” session allows people living with ALS/MND and their carers to attend an afternoon of presentations by ALS/MND experts and then participate in a question and answer session.

Jamie Huckle, Creative Director WaveFX said: “With our new portable streaming solution it’s now possible to pack and fly all our kit including cameras anywhere in the world. Making us an extremely cost effective, pro-active, zero hassle solution for streaming any event, any-time, anywhere.”

Care Services Director Cynthia Knoche commented: Thanks so much for your efforts to set-up and manage the live-streaming of our “Ask The Experts” panel discussion. The analytic s provided are valuable, as we strive for increased access to information, care and support for those living with ALS/MND.

Nicole Yarab, Senior Director Clinical Programs noted: It was an absolute pleasure to work with WaveFX this week in Orlando. All the team are knowledgeable and attentive professionals who provided a seamless live streaming experience for our event.

Jamie assisted us in preparation for and follow-up after the live-streamed event, and was readily available to answer any questions we had. I would highly recommend working with Jamie and his team at WaveFX.

Watch the an extract from the event here http://asktheexpert.webcastlive.co.uk/

Read more about our new LiveStream HD550 portable webcasting package here http://www.wavefx.co.uk/services/livestreamhd550/

If you’d like to discuss your latest webcast or event please call Cambridge video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge #video #edit #livestream
01/11/2015
WaveFX film BTEC interviews for Pearson’s Publishing

The new accredited BTEC nationals launch this September 2016 and Cambridge video company WaveFX were invited to capture the buzz and rational for change.

Filmed using our mobile green screen the WaveFX film crew interviewed several key stake holders from industry, science and academia. The final video will be shown at various launch events online and across the UK.

Laura Skerritt, Marketing Executive commented “WaveFX are a great company to work with, friendly and professional and as soon as we started discussing the project, Jamie put me at ease. Despite various factors changing mid-project, nothing was too much trouble and the finished video was delivered on time and to an excellent standard. We’ll certainly be using them again in the future.”

If you’d like to discuss your latest film project or idea please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge #video
01/11/2015
WaveFX creates a series of photo-realistic animations for Domino Printing

WaveFX has been working with Domino Digital Printing Solutions, based in Bar Hill, to produce a comprehensive flagship promotional video for their revolutionary N610i digital colour label press.

Animation played a key role as environments and processes that would be impossible to film in real life were modelled in high photo-realistic detail by WaveFX’s award-winning animation team.

Chris Trill lead animator of WaveFX commented “Animations helps clarify and focus difficult concepts in a simple, easy to understand way. A great 40 second animation will transform pages of dull, lifeless text into a vibrant attention grabbing video.”

A small section of the animation can be viewed here on Domino’s YouTube site https://youtu.be/UBRkFRVsflY

If you’d like to discuss your latest animation project or video please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/11/2015
WaveFX live stream British Champions Day from Newmarket

Great British Racing is the sport’s official marketing and promotional body, working with all of racing’s stakeholders.

The QIPCO British Champions Day entries were announced live from Tattersall’s in Newmarket this week and local event streaming company WaveFX were commissioned to produce and stream the event live on YouTube

Presented by Channel 4 Racing’s Gina Harding the live stream was watched by over 1000 on-line viewers with many more watching the instantly available “video on demand” webcast.

James Yellen, Digital Executive at GBR commented “It was a pleasure working with WaveFX. Our live streaming event needed professional hands to ensure that it ran smoothly and, thanks to the help of the team, it was a huge success. I would recommend them to anyone.”

The WaveFX team provided all the necessary equipment from cameras, vision mixer, encoder and sound, in essence a TV production without the high cost.

See the video live on YouTube https://youtu.be/CrkG21JKPrw

If you’d like to discuss your latest webcast or event please call Cambridge video production company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge #video #edit
01/10/2015
How to talk to your webcast audience

Engaging with your remote audience is crucial I’d argue more so than the audience in the room who probably can’t just get up and leave. The online community however are less forgiving and will very quickly decide whether to stay or tune out

So to keep your audience and make sure your key messages are heard you might want to consider the following.

1. Timing

People are busy so don’t keep them hanging around. Start at the advertised time, keep to schedule and finish at the designated time. Create an agenda holding slide or video which can be looped on the streaming website weeks before the event.

If there are delays (very common) or deviation from the agenda make sure these are communicated to the online viewer, we do this by overlaying messages on bars at the bottom of the webcast (similar to a newsflash.)

2. Beginning your webcast

At the start of your webcast acknowledge and welcome the remote audience, smile, gesture, talk to them enthusiastically. Communicate with the remote audience in exactly the same way you would with a live audience ask the camera team which is the close camera and talk directly into it.

Promote any interactive features you may have on the webcast and encourage them to get involved by emailing questions, tweeting or sharing thoughts in chat rooms.

3. Make sure your message isn’t lost

Whether the audience is in the room or across the globe, your audience have limited ability to retain information ensure your key messages are clear and include all call to action.

Don’t do a financial report in bullet point 6, keep any slides bold, simple and inspiring

Short videos and animations are awesome (yes awesome) and are a great way to bring your story and key message to life (and keep people awake.)

4. No audio no story!

Number one reason a webcast fails is poor audio – your online audience can only hear what has been said if it’s said into a microphone, audio is 100% more important than video or graphics

If content is discussed or questions asked without a microphone, the presenter or host should repeat the question or statement for those viewing remotely. There is nothing worse than half a story to confuse and disengage your audience.

5. Interaction

A 2 hour presentation followed by 3 questions is never going create debate or enthral any audience (especially if that audience is close to a kettle and a biscuit tin).

Make it interesting invite viewers to submit questions via email or social media, use online polls and let them vote, encourage viewers to express opinion and debate with other audience members.

When it comes to Q&A no one ever really wants to go first, have a couple of dummy questions prepared around the hot topics of the event, and watch responses flood in.

6. Stretch the message

Arrange with your webcasting company to have an instant “Watch Again” or video on demand feature, either in its entirety or split into individual bite size presentations.

In our e
01/10/2015
Carlos Fuentes: Colloquium & Celebration film by WaveFX

Mr. Fuentes was one of the most admired writers in the Spanish-speaking, he wrote plays, short stories, political nonfiction and novels, many of them chronicles of tangled love.

As Simon Bolivar Professor at Cambridge University in 1986-1987. He wrote a large part of his work in London, where he spent long periods of time between 1968 and 2012.

In order to pay tribute and honour to the literary work of the prolific Mexican writer, diplomat and intellectual, Carlos Fuentes, a seminar was celebrated in Cambridge and a commemorative plaque was unveiled at the residence where he lived in London.

In the framework of the Year of Mexico in the UK 2015, the Government of Mexico partnered with Emmanuel College Cambridge, the Department of Spanish and Portuguese at the University of Cambridge to honour the Mexican author.

Jackeline Orozco Gutiérrez, Human Rights Officer, Mexican Embassy UK commented: Thank you very much for the great job you did filming the seminar “Carlos Fuentes: coloquio y celebración” You were really polite from the moment we inquired about prices till the moment you provided us with the final product.

We really appreciate you and your team staying the extra minutes that the ceremony lengthened and your enthusiasm the whole time. We look forward working with you in future occasions

WaveFX a local video production company was commissioned by the Embassy of Mexico to film the daylong event and edit the presentations.

If you’d like to discuss your latest film project or event please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk

#eventstreaming #webcast #videoproduction #cambridge #video #edit
01/09/2015
Questions to ask when choosing a webcasting company

So sorting the webcast for the next company meeting has landed on your desk, don’t panic!!

Here are eight questions that should help you on your way when choosing the right supplier.

1: Have they got a quantifiable and proven successful track record?

Quickly select the top 3 candidates by checking out their website portfolio page; there is nothing wrong with hiring a start-up they can be some of the most innovative companies around but you need to know they can do the job.

Customer testimonials and reviews are also a great indication of service and past successes; don’t just rely on their website check out FaceBook, LinkedIn and Twitter.

Ask: If it’s ok to contact a few recent clients for references.

2: What fail safes and backup plans do they have in place?

Things go wrong; the trick is to be prepared for when they do, any reputable supplier will be packing a backup and have multiple options if the webcast glitches. (the viewer should never know it happened)

Ask about how they deal with the encoder going down and also the internet?

3: What client support do they provide pre during and post event?

This is purely about customer service and the ability to walk and talk you through the whole process both before and after the webcast, prior to the event a good webcasting companies should 100% insist on a visit to your venue to test the internet connection for speed and firewalls. (If they don’t it’s not a good sign)

After the event it’s important that you get a full set of analytics, who watched, where and for how long. It’s also worth considering that some viewers won’t have watched live and other might want to watch again, so ask about their video on demand service.

Ask: If they do site visits prior to an event, what analytics they offer post event and watch again?

4: Is their service multi-platform, will it work?

Not one person will watch the webcast in the same way to the next so you need to ensure your chosen webcast supplier is adaptable and flexible.

You should insist on streaming in multiple bitrates from HD to mobile and also have a player that automatically determines the bandwidth and streams the correct version of your webcast. This way, your viewers will be able to watch the highest quality version of your video, without stuttering or buffering.

Ask: Can the webcast be viewed on any device, anytime, anywhere?

5: How secure is their service?

For many companies security is key, especially when dealing with confidential information, most webcast platform should have multiple security protocols and at the very least the ability to login and data capture the delegates name and email.

Ask how delegates can login securely?

6: Interactivity, can I ask a question?

Interactivity is vital for the viewer to feel engaged, a good webcast should at the very least have the ability to email a question to the panel or host. More advanced webcast could offer chat rooms, polling, voting and soci
01/09/2015
Questions to ask when choosing a webcast company

So sorting the web cast for the next company meeting has landed on your desk, don’t panic!!

Here are eight questions that should help you on your way when choosing the right supplier.

1: Have they got a quantifiable and proven successful track record?

Quickly select the top 3 candidates by checking out their website portfolio page; there is nothing wrong with hiring a start-up they can be some of the most innovative companies around but you need to know they can do the job.

Customer testimonials and reviews are also a great indication of service and past successes; don’t just rely on their website check out FaceBook, LinkedIn and Twitter.

Ask: If it’s ok to contact a few recent clients for references.

2: What fail safes and backup plans do they have in place?

Things go wrong; the trick is to be prepared for when they do, any reputable supplier will be packing a backup and have multiple options if the webcast glitches. (the viewer should never know it happened)

Ask about how they deal with the encoder going down and also the internet?

3: What client support do they provide pre during and post event?

This is purely about customer service and the ability to walk and talk you through the whole process both before and after the webcast, prior to the event a good webcasting companies should 100% insist on a visit to your venue to test the internet connection for speed and firewalls. (If they don’t it’s not a good sign)

After the event it’s important that you get a full set of analytics, who watched, where and for how long. It’s also worth considering that some viewers won’t have watched live and other might want to watch again, so ask about their video on demand service.

Ask: If they do site visits prior to an event, what analytics they offer post event and watch again?

4: Is their service multi-platform, will it work?

Not one person will watch the web-cast in the same way to the next so you need to ensure your chosen webcast supplier is adaptable and flexible.

You should insist on streaming in multiple bitrates from HD to mobile and also have a player that automatically determines the bandwidth and streams the correct version of your web cast. This way, your viewers will be able to watch the highest quality version of your video, without stuttering or buffering.

Ask: Can the web cast be viewed on any device, any-time, anywhere?

5: How secure is their service?

For many companies security is key, especially when dealing with confidential information, most webcast platform should have multiple security protocols and at the very least the ability to login and data capture the delegates name and email.

Ask how delegates can login securely?

6: Interactivity, can I ask a question?

Interactivity is vital for the viewer to feel engaged, a good webcast should at the very least have the ability to email a question to the panel or host. More advanced webcast could offer chat rooms, polling, voting and
01/08/2015
WaveFX film at Top Gear track

Cambridge video company WaveFX were commissioned to film a very special day for Reynaers as they competed to top the converted leaderboard

The Reynaers team experienced the legendary course in a reasonably priced car plus endured a rocket fuelled hot lap with the Stig himself.

After the race they had time to explore the actual hangar where Top Gear is filmed, complete with the presenters’ chairs, car displays and old crisp packets. Sit in the presenters’ chairs, re-arrange the Cool Wall, and check out some amazing cars that have featured in the show.

The WaveFX team captured the entire day with a variety of cameras including miniature Go-Pros in and around the cars and flying drones overhead. Plus Pete our videographer had a stomach churning lap with the Stig capturing a lot of not so useable footage (imagine a camera in a tumble dryer)

Nisha Kumar Marketing Executive at Reynaers commented “This is the second time we have worked with WaveFX and it certainly won’t be the last. We are so pleased with their work. Excellent value for money, efficient, fast, dynamic and extremely professional. I look forward to working with them on any future media projects.”

Watch the video on YouTube here https://youtu.be/HmqAi6V78G8

If you’d like to discuss your latest film project or idea please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/08/2015
Well that went well – Successful webcasting

Around the world companies of all sizes are realizing the benefits of directly communicating with staff and customers via webcasting, some more successfully than others!

So how do you quantify the success and value of a webcast? For each company it will be different but here are our key markers.

Viewer numbers: Total number of viewers that tuned in, did it meet expectation?

Viewer relevance: More important than numbers did the target audience tune in.

Reach: Geographical locations of viewers, 5 viewers in 5 different continents saves a great deal time and money on travel.

Viewer duration: How long the viewer watched the stream – so the right people watched but crucially were they engaged enough to watch the whole webcast?

The answer lies in what your company wants to achieve from a webcast, deciding this beforehand is crucial to the planning, promoting and format of the event.

We love a list and here’s our top 5 points to consider.

1. Content is king. Keep the viewer in mind, dull presentations can send most of us mere mortals to sleep in seconds, if you don’t engage the viewer then they will switch off.

Put yourself in their position and ask why this audience would be interested, and what can we do to make the whole experience more interactive/relevant?

2. Production. You are putting your company name, brand and credibility out there for all to see and scrutinize so make it as professional as possible.

Use at least two cameras (one wide the other close), light the set well, and use a professional sound technician (bad sound, equals no story and no audience).

3. Rehearse and then rehearse again, make sure you have a clear introduction and call to arms ending.

4. Engagement: Keeping your virtual audience engaged is crucial, it’s hard to walk out in the middle of the CEO’s key note session, easy to walk away from a screen.

Include interactive features. Allow the viewer a voice with Q & A sessions, chartrooms, voting and polls.

5. Promotion: Viewing figures will be low if people don’t know about your webcast.

Create a targeted awareness campaign around your desired audience before your live stream and put it into action with enough lead time.

Keep people updated as to when the webcast is going live and remember that it is always advisable to stream at multiple bit rates so viewers can watch on any device anywhere.

If you’d like to discuss your latest event, video or project please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk

www.wavefx.co.uk
01/08/2015
YouTube v Vimeo – a video company’s opinion

There are many comparison reviews but this is our personal day to day experience using YouTube and Vimeo, hope it’s of some help

Video creation is on the up and now an essential part of any online marketing strategy, so we’re constantly asked by clients “which is the best platform to upload video content to, YouTube or Vimeo?”

The answer, both offer HD, are stable and can be viewed on every common device. The key difference is they’ve been built and designed around different business models, YouTube for mass audience, Vimeo for professionals with more flexibility and security options.

Some Stats (we all need more stats for example Lego mini-people are the world’s largest population group at 4 billion – FACT!!) Getting back on track both YouTube and Vimeo platforms offer good analytics

Potential Viewing numbers: YouTube over 1 Billion, Vimeo approximately 175 Million

Video Quality: Both offer up to 1080p and 4K (the jury is still out on how worthwhile 4K will be)

Advertisements: YouTube has pre video advertising, Vimeo has none

Privacy Settings: YouTube has as a choice of public, private, or hidden. Vimeo offers every possible privacy setting including monetisation and password restrictions

Video Player customisation: YouTube is fairly locked down but Vimeo wins here with several extra customisable features

Video SEO: YouTube being owned by Google surely benefits from high SEO, Vimeo is just enough good website fighting the rankings battle

Viewing Community: YouTube is universally recognised and has entered daily life as a phrase; Vimeo tends to be less well known and more professional recognised

Price: YouTube is free; Vimeo is free for personal usage however tariffs apply for business use

When you come to make a decision on which hosting platform to use, keep the in mind the goal of your content, your target audience and budgetary constraints. I guess the only real question is how do you attract the biggest and crucially right audience for your video?

Finally when writing this (and I’d like to know if anyone reading feels the same) but I really fancy buying a Vimto now!!!

If you’d like any advice or to discuss your latest video project, strategy or idea please call Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/07/2015
Mobile autocue – lets walk and talk

Cambridge video company WaveFX have been using autocue’s for over a decade to help clients deliver a polished performance but the big news is they now have a mobile unit allowing for more flexibility and creative filming.

An Autocue or teleprompter is a reflected display in front of the camera lens that prompts the person speaking with a script that moves at the same rate as they would normally talk.

The magic is the camera doesn’t see the text being displayed by using a special piece of glass called a beam splitter, this keeps the illusion that the speaker is speaking naturally and without notes.

Jamie at WaveFX commented “Autocue used to be an expensive addition to a film shoot but lightweight frames and tablet utilising a good app means we’re now offering the service to all our clients”

Recent Siemens video filmed in London for YellowSpanner productions using our mobile autocue – https://www.youtube.com/watch?v=qeMuAA_FBtg

Three tips for using an Autocue:
1.The spoken word is very different from the written, so read your script aloud to a colleague and make it as conversational and natural as possible.
2.Practice and then practice again, the golden rule is to slow down and even dare to enjoy the experience.
3.On the day read it though several times with the film crew, I can guarantee they’ll want to help and ultimately get the best possible performance from you.

BBC presenter and trainer Maxine Mawhinney ”The key is to ‘tell’ the story rather than ‘read’ it. So it is important to understand your running order and scripts and be clear about how the words will appear on the prompt screen”

If you’d like any advice or to discuss your latest video project or idea please call Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/06/2015
National Animation Award for WaveFX

The RAR Digital Awards acknowledge digital agencies who deliver outstanding results, creative services and the very highest levels of client satisfaction.

Finalists and winners are selected based on their performance which is entirely voted and rated for by their clients.

Why WaveFX made the top 10 Animation Companies in the UK? – WaveFX fuses the experience and resources of a large agency, with the enthusiasm and “can do” work ethic of a small studio making it possible to take on projects and budgets of all sizes to an incredibly high standard.

Chris lead animator at WaveFX “This is the first year we’ve entered and we’re genuinely chuffed to be rated so high, we started out 20 years ago on a steam powered desktop that took days to render a 5 second spinning logo. Today we upload files remotely to render farms which enable us to provide incredibly complex photo-realistic animations to our clients within hours”

Find out how animation can help your business or project by clicking here

If you’d like any advice or to discuss your latest animation project or idea please call Cambridge Animation Company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/06/2015
How to film and stream a webcast

Live video streaming helps business, brands and charities increase the reach of their event to those who can’t attend allowing them to connect and instantly interact with a new or an existing virtual audience.

5 good reasons to consider streaming:
1. Reach a wider audience: anyone can view from anywhere on any device
2. Fewer costs: delegate travel, accommodation and lost working time all reduced
3. Audience interaction: viewers can chat online, ask questions and even vote
4. Go green: virtual events reduce a company’s carbon footprint
5. It’s simple: webcasting has come of age; it’s secure, robust and cost effective

Stream for free

One of the most popular features of Google’s social network, “Google+” is its video chat service ‘Hangouts‘. It’s free to use and makes use of Google’s YouTube infrastructure to insure a successful webcast.

To participate in a hangout you just need a microphone and webcam which are built-in to nearly all laptops. “Hangouts” are entirely browser based and require no extra software to take part – it really is that simple

Expert Help

Maximise your webcast by employing a professional webcast company, they’ll take control of mixing multiple cameras, presentations graphics and pre-produced videos, ultimately the live stream should look and sound more like a slick TV show.

Key points to consider:

Audio is king: without good clean audio you have no webcast a live streaming company will supply multiple radio microphones monitored and mixed by a professional sound engineer

Cameras: the average viewer will now watch a video for approximately 60 seconds before deciding to continue or do something else. Therefore using a professional vision mixer with multiple HD cameras and inputs is essential to maintain interest

Security: YouTube and a multitude of streaming providers are free and a great resource but if you want secure password protected webcast you will need to speak to professional company

Who to call

WaveFX was born to offer a realistic price for event webcasting whilst still insuring the highest possible service – all our costs are transparent, video crews professional and above all we’re flexible and proactive.

If you’d like any advice or to discuss your latest event please call WaveFX 01223 505600 or email hello@wavefx.co.uk
01/05/2015
Video Drones? – definitely not toys (right?)

Undoubtedly DSLR cameras have revolutionised the video production industry over the last few years creating cinematic videography for a relatively small outlay, couple that with miniature Go-Pro cameras that you stick on to anyone and anything and film creativity takes a giant leap.

Now the big gun arrives – which is shooting aerial footage with a self-stabilising (pilot can’t be trusted) affordable drone complete with an HD camera.

These drones allow video companies to offer aerials shots as part of the video package rather than an expensive extra. The types of shots that can be achieved really do offer another perspective, possible usages include:

– Video production: Business premises, Landscapes, Action tracking

– Aerial Surveying: Cartography, Topography, and Archaeology

– Property: Estate agents, Building projects and Roof inspections

It’s even possible to use a drone as an establishing shot at a live event, video from the drone can be viewed on the ground in real time, enabling the pilot, vision mixer and director full control of the shot required, ideal for sporting events, festivals and outside conferences.

Oggi aerial videographer for WaveFX commented “It’s important to practice and then practice some more – very quickly you learn it’s the smooth long shots that make the edit so the secret is to get the aircraft and camera movement working together – oh and don’t crash”

Well that all seemed positive

Now the legal bit: Anyone flying drones for commercial use is required to be licensed by the C.A.A. and should have the appropriate insurance and public liability cover. Read the Civil Aviation Agencies guidelines here

If you’d like to discuss your latest aerial video project, please call Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/05/2015
Online video: The Future

According to Cisco online video will account for 69% of all consumer internet traffic by 2017 and video on demand traffic alone will have almost trebled

Should small businesses use video? Definitely, production costs have decreased considerably in the last few years and applications such as Vine, Periscope and YouTube even allow business to broadcast live to their audience

We of course recommend keeping the quality high (especially the audio) and if you’re to realise a good return on your investment it’s prudent to take some advice from a professional online video company

The future of content marketing is video with YouTube being the world’s number two search engines

So once you’ve created a great video it needs an audience and the WaveFX team can help with your on-line strategy and marketing

We create and manage video strategies for business including e-learning, due diligence and internal communications. Social media platforms love video and we can help maximise your viewers, likes, clicks and ticks

If you’d like to discuss your latest online video project, animation or event please call Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/05/2015
WaveFX Filming around Cambridge

This week you may have seen Local video company WaveFX filming around Cambridge.

We often get asked do we need permission to film and most of the time we’d say no, if its public land you’re fine, just keep the crew small and don’t block the highway. The police have no power to stop filming or photographing unless they suspect terrorism. For larger shoots or filming in busy built areas it’s prudent to get permission from the local council, especially London.

Regarding people, if someone has agreed to be interviewed or filmed it’s important to ensure they know what you’re filming and how the footage will be used.

You can get consent verbally, but usually you should also ask your contributors to sign a form, known as a consent form. This will confirm that they know what they are being filmed for and are happy for the footage to be filmed, edited and streamed.

Filming on private land such as Convent Garden, South Bank, Shopping Centres, Train Stations and Airports is always tricky – but get permission, sit through the health and safety video, smile and you’ll be fine.

To be honest, it’s normally the tripod that most places have an issue with (trip hazard) if you can leave it at home or make like a tourist and use a small camcorder or DSLR

If you’d like to discuss your latest video project, animation or event please call Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk
01/04/2015
Weekend filming Scottish Science and Bristol Worms

Last weekend local video company WaveFX travelled over 2000 miles across the UK, filming at the Edinburgh Science Festival and the University of Bristol Life Science Labs

The Science festival programme included unique immersive workshops to sensational family shows from the world’s best science performers. Events for adults featured discussions, debates, workshops, screenings and nights out, all with a scientific twist.

WaveFX boarded a twilight flight from Gatwick to film the Siemens ideas factory for local event company YellowSpanner

On to worms – The Life Sciences building at Bristol University is split into three zones, including a five-storey laboratory wing complete with acoustic chambers, spectroscopy and microscope rooms. WaveFX were there to interview a senior Lecturer in Veterinary Parasitology for leading Pharmaceutical company.

Jamie of WaveFX commented “A long long weekend made easier with shortbread and a few ciders”

If you’d like to discuss your latest filming project, animation or event please call Cambridge Video Company WaveFX 01223 505600 or email hello@wavefx.co.uk
02/03/2015
A week in the life of WaveFX: Prince Charles, several Hernias and a Magic Lion

This week was a little nuts for local video company WaveFX, with two crews on the road, covering over 900 miles across 3 cities

For the 5th year the team filmed HRH Prince Charles at the BITC Business in the Community event hosted at the Round House London. The 1st International Controversies in Hernia Surgery Conference outside Colchester and finally the 63rd Magic Festival in Blackpool.

Adrian Taplin of WaveFX commented “The 4 day magic festival is something completely different and a highlight in our calendar, over 4 nights we film, vision mix and project a 2 hour magic show live from the opera house at the Winter Gardens Blackpool. Each night is a different set of acts which we rehearse camera angles with during the day, I’ve seen over a 100 acts and still haven’t a clue how they do it”

Peter Harmer videographer at the BITC event “The round house is a great venue and a superb backdrop to the BITC event, we live vision mixed 4 cameras and then immediately edited and uploaded the videos for social media and PR use. Long manic day, fast edits and a lot of coffee – actually Oggi the 2nd videographer seems to have started drinking green tea”

If you’d like to discuss your latest video project, animation or event please call Cambridge film company WaveFX 01223 505600 or email hello@wavefx.co.uk
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