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15/02/2022

ITV Studios Teams Up With Samsung TV Plus

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ITV Studios has partnered with Samsung TV Plus for the first time to launch two new channels in Europe, bringing hours of much loved content to viewers.

The new FAST channels, free ad-supported streaming TV, with associated AVOD, include the following:

Storylands - a new channel set to become the home for the best European drama, produced by labels which are part of ITV Studios. This includes dramas such as the critically-acclaimed Norwegian legal series Aber Bergen; period drama Un Village Français and the intriguing procedural crime drama from the producers of Gomorrah, called Masantonio.

A dedicated Hell's Kitchen channel, which will feature round-the-clock episodes of the hit US version of the Gordon Ramsay show

They will initially kick off in the UK, before being rolled out to European markets, including Germany, Italy, and beyond. The move is the next step in ITV Studios’ on-going growth into the rapidly evolving FAST/AVOD market and one of many ways they are looking to exploit the rich catalogue of 90,000 hours of content. It follows the launch of four non-scripted YouTube channels last year - Our World, Our Life, Our Stories, Our Histories, showcasing the most successful nature documentaries and everyday lives that shape Britain, amongst other content.

Ruth Berry, Managing Director at ITV Studios Global Distribution, said: "We are very excited to partner with Samsung TV Plus to launch FAST channels in EMEA. We have an amazing library of 90,000+ hours of IP and the FAST/AVOD space is a key strategic focus for ITV Studios as we look to provide global audiences with new ways to access some of our best known scripted brands, formats and non scripted entertainment content."

www.itv.com
VMI.TV Ltd

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