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12/08/2009

Double Negative Expands PFTrack Pipeline To Singapore

One of Europe's largest post production houses for film and already a prolific user of The Pixel Farm's popular matchmoving toolset PFTrack, Double Negative (DNeg), has recently purchased an additional 10 licenses of the product for use in its new facility in Singapore.
Matchmove Supervisor at DNeg, Sam Schwier, explained some of the reasons why PFTrack just keeps getting better and is the tool of choice for DNeg: "PFTrack is widely used in the London office and we have found the latest version (v5) to be a huge improvement for problem solving shots we undertake. The interface improvements in this version allow us to see the status of a track much more clearly, and it is now also much easier to feature track."
In helping to establish the new facility, CG artists and professionals were brought from Singapore to DNeg's London HQ to familiarise them with the DNeg pipeline which tightly integrates PFTrack, so that the two studios can work together seamlessly. Victoria Rodgers, Head of HR at DNeg, said: "The idea was to expose them to our established pipeline for world class VFX."
Schwier added: "As there hasn't been a lot of tracking done in Singapore, it is almost an entirely new concept to most artists in the studio, so we need them to be able to pick it up very quickly and PFTrack allows us to do this."
Over the last couple of years, DNeg have invested heavily in PFTrack, making it a significant part of its VFX pipeline using unique tools such as the XML camera data importer, survey data management and geometry tracking. Michael Lancaster, Product Director at The Pixel Farm, said: "DNeg are exactly the kind of forward-looking company that The Pixel Farm develops products for. It's always a pleasure to see the continued high quality results they produce using our software. We wish them every success with their expansion plans in Singapore."
(KMcA/BMcc)
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